Head of Marketing Strategy and Investment

Candidates must be willing to participate in at least one in-person interview.

The Head of Marketing Strategy & Investment leads media investment planning and strategies to drive profitability and incremental growth across all lines of business. This role addresses complex portfolio allocation challenges by steering sales channel strategies and establishing clear business case accountability. By integrating Media Mix Modeling, predictive analytics, and consumer insights, the role optimizes cross-channel marketing returns and unearths high-impact growth opportunities.

What Success Looks Like (Objectives):

• Oversee annual and quarterly media investment planning sessions while managing dynamic budget reallocations across channels
• Establish rigorous business case processes and quarterly reviews to bring financial accountability and performance insights
• Collaborate on Media Mix Modeling (MMM) and leverage AI-driven predictive marketing analytics to maximize ROI
• Direct cross-functional partnerships with analytics, finance, and consumer insights teams to ensure accurate data tracking
• Lead and empower high-performing marketing teams to execute complex projects under tight deadlines

Core Skills and Competencies (What you'll bring):

• Advanced expertise in paid media execution across social, search, display, OTT/CTV, and linear channels
• Critical experience managing multi-channel marketing platforms, external agencies, and affiliate programs for growth
• Proficiency in AI Literacy and marketing analytics tools to interpret performance metrics and optimize campaign yield
• Strategic problem-solving, financial acumen, and deal negotiation capabilities
• Exceptional cross-functional collaboration and leadership skills within fast-paced environments

Additional Qualifications:

• Knowledge of the retail wireless industry
• Master of Business Administration (MBA) degree

Minimum Requirements:

• Minimum Education: Bachelor’s degree in marketing, business, or related field (or equivalent direct experience)
• Minimum Experience: 7 years of experience in executing paid marketing programs
• Required Technical Skills: Must have at least 4 years of experience with:
• Marketing platform and agency management
• Media Mix Model (MMM) analytics and financial tracking
• Paid channel platforms including social, search, display, online video, OOH, OTT/CTV, and linear

Visa sponsorship not available for this role

Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a passion for change and the power to drive it, we continue to push boundaries and be a disruptive force in the market.

EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.

Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.

We offer meaningful health perks, including flexible spending accounts, HSA, a 401(k) plan with company match, employee stock purchase plan, career opportunities, and a flexible time away plan. Review a benefits summary here: EchoStar Benefits 
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies. Compensation is based on the role's location and is subject to change.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
This job posting will be active for a minimum of 3 days and will continue to extend by 3 days until the position is filled.
We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. EchoStar will accommodate the sincerely held religious beliefs of employees if such accommodations are not undue hardships and are otherwise within the bounds of applicable law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law. You may redact any information that identifies age, date of birth, or dates of school/graduation from your application documents before submission and throughout our application process.
EchoStar will provide reasonable accommodation to otherwise qualified job applicants and employees with known physical or mental disabilities, unless doing so poses an undue hardship on the Company, poses a direct threat of substantial harm to others, or is otherwise not required by law. EchoStar has a more detailed Accommodation Policy that applies to employees. EchoStar endeavors to make echostar.com and jobs.echostar.com accessible to users. Please contact [email protected] if you would like to discuss the accessibility of our website or need assistance completing the application process. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications. If you have questions regarding your application or the recruitment process please email [email protected].
Click the links to access the following statements: EEO Policy Statement, Pay Transparency, EEOC Know Your Rights (English/Spanish)