Insurance Commercial Lines Producer

The Producer is responsible for prospecting, soliciting and selling new commercial accounts. Continuing to counsel and market to existing clients professionally is another essential function of the position.  Specific sales goals and service responsibilities are determined during yearly planning process for this position. Meets service and sales standards of volume with timeliness and quality.

Essential Functions:

New Sales

• Identifies and develops insurance prospects and appropriate markets.
• Responds to referrals quickly and effectively.
• Prequalifies insurance prospects for insurability and quality of risk.
• Creates and maintains clients or prospect lists.
• Designs insurance plans and recommends coverages to clients.
• Surveys loss exposures, needs, and possible uninsurable or difficult to insure exposures for clients.
• Makes sales presentations to prospective and existing clients on new and renewal business.
• Assists AE with applications and related documentation.
• Develops, follows, and completes sales objectives.
• Educates clients concerning agency payment expectations and cancellation procedures.
• Acknowledges non-standard coverage limitation and binding restrictions to document file and lower E&O exposures.
• Asks for referral from insured to help generate new business.

Retention and Continuous Marketing:

• Explains coverages and exclusions and documents explanations on automated file for future reference.
• Develops a book of business that is profitable for both agency and carriers.
• Works with clients to ensure limit and coverage adequacy.
• Provides needed information and clarification about clients to service staff, and documents system by transaction date.
• Reviews existing policy coverages at least annually, to upgrade accounts and remarket in necessary.
• Assists service staff to collect client information in preparation of schedules of insurance, summaries, and renewal proposals.
• Reviews appropriate policy change requests and other account activity.
• Recommends and helps insureds carry out loss control programs, independently and with company loss control staff.
• Contacts insureds to assist in collections of past due premiums or audit amounts.
• Retains assigned percentages of accounts at each renewal.
• Continues to develop relationships with insured.
• Accepts and handles any duties/prospects as assigned by agency management.

Personal and Organizational Development:

• Participates in sales meetings.
• Completes required compliance exams.
• Completes required continuing education classes for resident insurance license.
• Develop network relationships by joining The Chamber of Commerce, attending bank meetings, active involvement in community organizations/non-profit organizations.

Knowledge, Skills and Abilities:

• College education or equivalent insurance experience
• Ability to communicate verbally and in writing with others, to explain complex issues, to receive and interpret complex information and to respond appropriately
• Ability to understand written and oral communication and to interpret abstract information
• Must maintain insurance license
• Full knowledge of insurance products and usages
• Adequate knowledge of rating procedures, coverages, and industry operations to effectively manage, maintain and write assigned client prospect lists
• Full knowledge of insurance markets and reference to markets
• Knowledge of rating and underwriting procedures
• Ability to generate new business sales, retain existing business, and to close sales in insurance
• Ability to carry out complex tasks with concrete and abstract variables