Integrated Marketing Manager

About point.me

At point.me, we’re on a mission to increase the spending power for millions of people by turning loyalty points into travel wealth. We are committed to simplifying the loyalty points experience and increasing our customers' spending power by using our real-time search and booking engine, making it easy to book flights with points.

Over the last two-plus decades, points and miles have evolved into a multi-billion-dollar industry. Exact numbers aren’t published, but it’s estimated that $300 billion in award points are issued every year. For context, that’s on par with the GDP of Greece!

Join us and be part of a fast-growing company where your work will make a real impact on the future of award booking. We offer competitive salaries, meaningful equity, comprehensive health coverage, and the opportunity to work fully remotely as part of a distributed team.

The position

As our team grows and campaigns scale, we’re hiring an Integrated Marketing Manager to keep us aligned, consistent, and moving fast across channels.

This role is the connective tissue of the marketing organization - equal parts project manager, partner wrangler, content integrator, and brand steward. You’ll connect the dots across brand, product marketing, PR, content, growth, and creative to ensure campaigns are cohesive, well-briefed, and well executed.

You’ll play a critical role in keeping calendars and launches on track, creative tightly aligned to strategy, our PR engine supported, and our brand consistent across every surface. If you’re highly organized, strategically minded, and thrive in cross-functional environments, this role is built for you.

What You’ll Do

Integrated Campaign & GTM Execution

• Support execution of brand and product go-to-market campaigns from brief through launch
   
• Translate high-level strategy into clear campaign plans with defined timelines and deliverables
   
• Align messaging and assets across social, lifecycle, paid, blog, partnerships, and earned media
   

Product Marketing Integration

• Partner closely with Product feature launches and key product moments
   
• Manage cross-channel execution plans based on point.me positioning and messaging frameworks
   
• Ensure product narratives are consistent across lifecycle marketing, campaign creative and content
   
• Coordinate launch timelines across Brand, Growth, PR, and Lifecycle
   
• Help operationalize GTM plans so nothing slips between strategy and execution

Creative & Editorial Briefing

• Write clear, strategic briefs for creative, lifecycle marketing, and design teams
   
• Brief editorial writers with strong narrative direction and messaging guardrails
   
• Coordinate campaign kickoffs and manage cross-functional feedback loops
   
• Work with marketing leadership to ensure all creative and content ladders back to campaign objectives and brand standards

PR & Content Integration

• Partner closely with PR and our Editor-in-Chief to align campaign timing with media outreach and pitches
   
• Coordinate messaging frameworks, talking points, and supporting assets for PR moments
   
• Ensure earned media efforts feel integrated — not bolted on
   

Marketing Calendar & Cross-Functional Alignment

• Maintain the master marketing calendar
   
• Create visibility across Product, Growth, Lifecycle, Creative, Partnerships, and PR
   
• Flag risks early and bring structure to fast-moving initiatives
   

Brand Stewardship & Quality Control

• Act as a brand steward across campaigns, partnerships, and external-facing content
   
• Maintain campaign documentation and key messaging frameworks
   
• Serve as a detail-oriented final pass before major launches
   

What We’re Looking For

• 4–7+ years of experience in marketing, brand, product marketing, or integrated campaign roles
   
• Experience managing cross-channel campaigns
   
• Proven ability to brief creative and editorial teams clearly and effectively
   
• Experience collaborating with PR teams on launches and media moments
   
• Excellent project management and organizational skills
   
• Clear communicator who is comfortable coordinating across multiple stakeholders
   
• Strong instincts for brand, storytelling, and campaign pacing
   

You’ll Thrive in This Role If You

• You’re energized by keeping 10 things moving at once, not just finishing one big project
• You notice when messaging feels off-brand before anyone asks you to
• You’d rather over-communicate a risk than let it become a problem
• Are the most organized person in the room
• Care deeply about quality without getting stuck in perfection
   

Reporting

This role reports to the Head of Brand & Comms and works closely with Marketing, Growth, Product Marketing, Organic Social, Creative, and PR partners.

Why You’ll Like Working Here

Join our growing team! Here at point.me we believe in taking care of our team, so that our team can take care of our customers. All employees are offered the following:

• Competitive salaries
• Ownership with meaningful equity
• Fully-paid Medical, Dental, Vision, HRA for US employees
• 100% distributed workforce, so you can contribute from anywhere
• Open vacation policy
• Paid family leave for all parents

The anticipated salary for this role's listed level is $115,000. Level and salary ranges are determined through interviews and a review of experience, knowledge, skills, abilities of the applicant, in alignment with market data.

All applicants must be available to work continental US hours.

Equal Opportunity Employer

At point.me, we value a diverse team. That's why we are committed to providing equal opportunity employment regardless of race, national or ethnic origin, color, religion, age, sex, sexual orientation, gender identity or expression, marital status, veteran status, disability, or any other protected class. We encourage you to apply and to let us know if you require accommodation during the recruitment process.