Performance Marketing Associate

Hi, We're Centerfield!

Supercharged customer acquisition. Centerfield delivers outcome-based digital marketing solutions and personalized omnichannel experiences for the world’s leading brands. Powered by our proprietary Dugout platform, Centerfield acquires customers at scale for leading residential service, insurance, e-commerce, and B2B brands. Centerfield’s digital experiences and digital brands, such as Business.com and BroadbandNow.com, reach more than 150 million in-market shoppers annually. Centerfield is headquartered in Silicon Beach and is proud to be recognized by Built in LA as a Best Place to Work in Los Angeles.

The Opportunity…

Looking for a performance marketer to manage and scale paid traffic from lead exchanges and marketplaces, including MediaAlpha, QuinStreet, and similar platforms. This person will own end-to-end media buying, optimization, analytics, and ROI delivery for customer acquisition.

How You'll Contribute…

• Plan, launch, and manage campaigns across Centerfield properties to drive efficient user acquisition.

• Own end-to-end execution and optimization of campaigns, ensuring performance aligns with gross profit goals

• Continuously optimize bids, budgets, filters, and targeting to improve efficiency and scale profitable traffic

• Evaluate publisher sources, lead quality, and traffic patterns to optimize performance

• Proactively identify optimization and growth opportunities and scale campaigns that deliver strong acquisition and conversion results.

• Analyze traffic and conversion data to uncover trends, diagnose issues, and inform strategy.

• Build and execute structured testing roadmaps (A/B tests on creative, bids, filters, landing pages, audiences) to improve conversion rates and cost efficiency.

• Partner with data and analytics teams to understand consumer behavior, funnel performance, and downstream conversion.

• Analyze large datasets to identify performance trends, diagnose issues, and guide bid, budget, and targeting decisions.

• Produce regular performance dashboards and deep-dive reports with actionable insights and strategic recommendations.

• Present clear, concise performance summaries to internal and external stakeholders, translating complex metrics into meaningful, data-driven takeaways.

• Partner with product, engineering, business development, and operations teams to ensure alignment on targeting, funnel performance, and acquisition goals.

• Work with product teams to test, refine, and launch new landing page and thank-you page experiences that improve conversion and overall funnel efficiency.

What We're Looking For…

• 2+ years of experience managing paid search or paid social marketing campaigns with an ROI target

• Experience in digital/performance marketing, media buying, lead generation, or growth marketing.

• Strong understanding of real-time bidding, auction dynamics, and automated bidding strategies.

• Experience managing campaigns to specific performance metrics and ROI goals.

• High proficiency in Excel/Sheets; able to analyze large datasets, identify trends, and communicate insights clearly.

• Experience building dashboards and performance reports

• Understanding of funnel optimization, landing page testing, and conversion rate optimization.

• Strong written and verbal communication skills for sharing insights with cross-functional, leadership, and external clients

• Analytical, detail-oriented mindset with the ability to diagnose issues, ask the right questions, and develop data-backed solutions.

• Self-starter who can manage multiple projects, prioritize effectively, and operate independently in a fast-paced environment.

Bonus Points…

• Hands-on experience with lead generation marketplaces (MediaAlpha, QuinStreet, EverQuote, DMS, or similar)

• Bachelor's degree in Marketing, Economics, Statistics, Finance, or another quantitative field.

• Proficiency with Looker (strongly preferred).

• Experience in insurance or financial services verticals.

• Working knowledge of SQL and URL structure with the ability to troubleshoot.

• Understanding of compliance requirements (e.g., TCPA and insurance marketing regulations).

Life at Centerfield…

• This is a remote position open to applicants who currently reside in the US

• Competitive salary + generous quarterly bonus

• Unlimited PTO – take a break when you need it!

• Industry leading medical, dental, and vision plans + generous parental leave

• 401(k) company match plan – fully vested day 1

• Award winning culture & unprecedented team spirit (featured in LA Business Journal & Built In LA)

• Paid charity and volunteer days (local mentor programs, adopt a pet, beach cleanup, etc.)

• Career growth – we enjoy promoting from within!

#LI-BK1

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To learn more, visit us Here.

Interviews will take place after resumes have been screened for minimum requirements. Please note that this position is not restricted solely to the responsibilities listed above and that the job scope and responsibilities are subject to change.

For more information about our collection, use, and disclosure of your personal information in connection with our evaluating your candidacy, please visit our Privacy Policy at https://www.centerfield.com/privacy-policy/.

Centerfield Media is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected under federal, state or local law.