Founded in 2002 in New Jersey, GenScript Biotech Corporation accelerates innovation in biotech and healthcare by providing researchers and companies with the building blocks needed to develop groundbreaking treatments and products. Guided by its mission to Make People and Nature Healthier Through Biotechnology, and its role as a well-recognized biotechnology company, GenScript has a team of approximately 6,165 employees and has served more than 200,000 customers across over 100 countries and regions.
We are looking for a US-based Product Management / Product Marketing professional to support assay-related product initiatives for life science and biopharma applications. This role will focus on customer workflow understanding, market insights, product positioning, launch readiness, and commercial adoption.
This role can be fully remote, but the candidate must reside within the United States.
Key Responsibilities
- Understand customer needs and workflows across bioassays, functional assays, reagent-based assays, and related application areas.
- Conduct voice-of-customer interviews with biopharma, CRO, academic, and assay development customers.
- Analyze market trends, customer segments, competitive landscape, pricing dynamics, and application requirements.
- Support product positioning, messaging, value proposition, and differentiation.
- Work cross-functionally with R&D, sales, marketing, and regional teams to translate market needs into product and commercial plans.
- Develop go-to-market materials, sales tools, customer-facing content, and launch support plans.
- Identify KOLs, key accounts, and collaboration opportunities to support market development.
Requirements
- 5+ years of experience in product management, product marketing, market development, or business development in life sciences tools, reagents, assays, or biotech solutions.
- Familiarity with bioassay workflows, reagent-based assays, cell-based assays, reporter systems, or plate-based detection technologies.
- Experience with VOC, market analysis, competitive assessment, product positioning, launch planning, and sales enablement.
- Strong commercial sense and ability to translate customer needs into actionable product and marketing strategy.
- Excellent communication, analytical, and cross-functional collaboration skills.
Preferred
- Experience supporting assay, reagent, or molecular biology product portfolios.
- Prior experience in new product launch, market development, or application-driven product marketing.
- Good understanding of US biopharma, CRO, academic, or assay development customer segments.
- Experience working with cross-functional global teams.
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Benefits:
Benefits include medical, dental, and vision insurance as well as a 401(k) retirement plan with a company match that vests fully on day one. We offer paid parental leave after just three (3) months of employment, and a paid time off policy that includes vacation time, personal time, sick time, floating holidays, and company holidays. Additional benefits include flexible spending and health savings accounts, life and AD&D insurance, short- and long-term disability coverage, legal assistance, and supplemental plans such as pet, critical illness, accident, and hospital indemnity insurance. We also provide commuter benefits, well-being initiatives, and peer-to-peer recognition programs; demonstrating our ongoing commitment to building a culture where our people feel empowered, supported, and inspired to do their best work.
GenScript USA Inc/ProBio Inc. is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is the Company's policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.
GenScript USA Inc./ProBio Inc. maintains a drug-free workplace.
Please note: Genscript USA Inc./ProBio Inc. will only contact candidates through verified application sources. GenScript/Probio does not request personal information from candidates through individual email or any other platform.
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