Programmatic Ad Ops Manager

Location: New York (Hybrid) or Remote

Travel Requirements: 2-3 Times a Year

Job Summary

PatientPoint’s Programmatic Operations Manager is a crucial role focused on managing and optimizing programmatic advertising initiatives. This role involves working with internal teams and external partners to ensure the successful execution of programmatic campaigns to maximize revenue. The ideal candidate will possess strong analytical skills, platform expertise, and a proactive approach to performance management and troubleshooting

What You’ll Do

• Manage Programmatic Deal Operations: Oversee the entire programmatic deal workflow, from set-up, execution, reporting, and optimizations. Responsible for identifying process improvements to enhance effectiveness of programmatic operations.  
• Campaign Management: Responsible for monitoring campaigns across various programmatic platforms to ensure accurate campaign delivery and performance against KPIs. Identify, investigate, and resolve issues related to deal health.
• Data Analysis & Reporting: Regularly review and analyze campaign performance data within dashboards and reporting frameworks to deliver actionable insights to internal and external stakeholders.
• Partner Management: Build and maintain relationships with AdTech Platforms, notably SSPs and key stakeholders and disseminating internal communications to staff and volunteers.

What We Need

• 3+ years of AdOps experience, including direct campaign management.
• Strong understanding of digital advertising, targeting, and AdTech platforms and technologies.
• Experience working at a large-scale, premium publisher.
• Strong analytical skills for campaign optimization and performance analysis, with the ability to analyze data sets and effectively communicate findings.
• Proficiency with major ad servers.

Desired Qualifications

• Programmatic advertising experience, including PMP deal management.
• Hands-on experience setting up and managing deals directly within SSPs and DSPs.
• Experience with digital out-of-home (DOOH) advertising.

What You'll Need to Succeed

• Exceptional organizational and communication skills. 
• Proactive and resourceful, with a strong sense of initiative. 
• Collaborative with a positive attitude. 
• Ability to adapt to changing priorities and manage multiple tasks simultaneously. 

Base Salary Band: $60,000 - $110,000

Compensation: At PatientPoint, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including skills, qualifications, geographic location, and professional experience, which can cause your compensation to vary. The base salary range listed is just one component of PatientPoint’s total compensation package for employees. For additional details on our total benefits package, please review the section “About PatientPoint” at the end of this job description.