Diligent Logo

Diligent

Senior Field Marketing Manager

Job Posted 15 Days Ago Reposted 15 Days Ago
Be an Early Applicant
In-Office
2 Locations
99K-136K Annually
Senior level
In-Office
2 Locations
99K-136K Annually
Senior level
The Senior Field Marketing Manager leads regional marketing strategies, focusing on demand generation, event management, and customer engagement to drive revenue growth in the AMERS region.
The summary above was generated by AI

About Us

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster. 

At Diligent, we're building the future with people who think boldly and move fast.  Whether you're designing systems that leverage large language models or part of a team reimaging workflows with AI, you'll help us unlock entirely new ways of working and thinking.  Curiosity is in our DNA, we look for individuals willing to ask the big questions and experiment fearlessly - those who embrace change not as a challenge, but as an opportunity.  The future belongs to those who keep learning, and we are building it together.  At Diligent, you’re not just building the future - you’re an agent of positive change, joining a global community on a mission to make an impact.

Learn more at diligent.com or follow us on LinkedIn and Facebook

Diligent is seeking a Senior Field Marketing Manager (AMER) to lead and execute regional marketing strategies that drive brand awareness, generate demand, and support revenue growth across the AMERS region. This individual will be instrumental in localizing campaigns, managing events, engaging customers, and partnering closely with sales and customer success teams to drive measurable business outcomes. 

Key Responsibilities 

  • Strategic Field Marketing Execution 
    • Design and execute localized field marketing programs tailored to the governance space, including messaging, campaigns, and in-market activations
    • Develop and manage multi-channel lead generation initiatives that increase MQLs, accelerate the pipeline, and drive conversions
    • Support product launches and new feature rollouts by tailoring communications and promotional efforts for regional impact
  • Customer Engagement & Brand Development
    • Build brand visibility and strengthen Diligent’s presence through strategic community engagement and event-driven initiatives
    • Organize and execute customer-focused programs such as user groups, training sessions, and executive briefings to drive retention and upsell opportunities
    • Foster strong relationships with customers, partners, and influencers to create brand advocates and referral opportunities
  • Event Planning & Management 
    • Plan, promote, and execute regional events—including trade shows, roadshows, webinars, and executive roundtables—aligned with global and regional business objectives
    • Ensure events are impactful, on-brand, and deliver ROI through lead capture, engagement, and conversion
  • Cross-Functional Collaboration 
    • Partner closely with regional sales, product marketing, digital, and content teams to align on messaging, target audiences, and go-to-market plans
    • Act as a strategic bridge between global marketing teams and regional stakeholders to ensure alignment and adaptability in execution
  • Performance Tracking & Budget Management 
    • Establish KPIs for owned field marketing activities and regularly report on campaign performance, lead conversion, pipeline impact, and ROI
    • Manage own marketing budget efficiently to maximize return and align with growth strategies

What We're Looking For 

  • 7+ years of B2B marketing experience, with a focus on field or regional marketing, preferably in SaaS, governance, or enterprise tech
  • Proven track record of creating and executing successful demand generation and customer engagement programs
  • Strong event management skills—from concept through execution to post lead follow up—with measurable business outcomes
  • Excellent cross-functional collaboration and stakeholder management skills
  • Data-driven mindset with proficiency in marketing analytics, CRM, and campaign tools (e.g., Salesforce, Marketo, HubSpot)
  • Experience managing and developing high-performing teams
  • Ability to thrive in a fast-paced, matrixed environment with a high degree of ownership
  • A curious mindset and a strong interest in leveraging AI tools and automation to enhance marketing efficiency, personalization, and impact

Key Outcomes 

  • Increased lead volume and pipeline progression from localized campaigns and events
  • Stronger brand presence and market penetration across the AMERS region
  • Improved customer retention and upsell through tailored engagement strategies
  • High-quality event execution with clear attribution to pipeline and revenue
  • Effective budget use and continuous campaign optimization based on performance insights
U.S pay range
$99,000$136,000 USD

What Diligent Offers You 

  • Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
  • We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few
  • We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney.
  • Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.

Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place. 

Headquartered in New York, Diligent has offices in Washington D.C.,  London, Galway, Budapest, Vancouver, Bengaluru, Munich, Singapore and Sydney.   To foster strong collaboration and connection, this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50% of the time. We believe that in-person engagement helps drive innovation, teamwork, and a strong sense of community.


We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and Know Your Rights. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@diligent.com.

To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.

Top Skills

Hubspot
Marketo
Salesforce

Similar Jobs

4 Days Ago
Hybrid
New York, NY, USA
130K-162K
Senior level
130K-162K
Senior level
Fintech • Software
Lead the strategy for regional marketing activities, collaborate with cross-functional teams, analyze performance, and optimize future campaigns to drive engagement and revenue.
Top Skills: AsanaLookerMarketoSalesforce
4 Days Ago
New York, NY, USA
150K-180K
Senior level
150K-180K
Senior level
Hardware • Software
The Field Marketing Manager will oversee marketing strategy, event planning, partnership campaigns, and budget management for the East region, ensuring alignment with sales goals and driving pipeline influence through integrated programs in B2B technology.
Top Skills: GoldcastHubspotMarketoOutreachSalesforce
18 Days Ago
Remote
Hybrid
New York, NY, USA
125K-140K Annually
Senior level
125K-140K Annually
Senior level
Productivity • Sales • Software
The Senior Event Marketing Enablement Manager will drive event strategies and enable sales teams to maximize customer engagement, optimize event data and track ROI.
Top Skills: HubspotSalesforce

What you need to know about the Seattle Tech Scene

Home to tech titans like Microsoft and Amazon, Seattle punches far above its weight in innovation. But its surrounding mountains, sprinkled with world-famous hiking trails and climbing routes, make the city a destination for outdoorsy types as well. Established as a logging town before shifting to shipbuilding and logistics, the Emerald City is now known for its contributions to aerospace, software, biotech and cloud computing. And its status as a thriving tech ecosystem is attracting out-of-town companies looking to establish new tech and engineering hubs.

Key Facts About Seattle Tech

  • Number of Tech Workers: 287,000; 13% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Amazon, Microsoft, Meta, Google
  • Key Industries: Artificial intelligence, cloud computing, software, biotechnology, game development
  • Funding Landscape: $3.1 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Madrona, Fuse, Tola, Maveron
  • Research Centers and Universities: University of Washington, Seattle University, Seattle Pacific University, Allen Institute for Brain Science, Bill & Melinda Gates Foundation, Seattle Children’s Research Institute
By clicking Apply you agree to share your profile information with the hiring company.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account