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Senior Product Manager - Ads

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Seattle, WA
136K-235K Annually
Seattle, WA
136K-235K Annually

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About Us

Twitch is the world’s biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It is where thousands of communities come together for whatever, every day.

We’re about community, inside and out. You’ll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We’re on a quest to empower live communities, so if this sounds good to you, see what we’re up to on LinkedIn and Twitter,  and discover the projects we’re solving on our Blog. Be sure to explore our Interviewing Guide to learn how to ace our interview process.

About the Role

The Twitch Ad Products team's goal is to help streamers earn money by connecting them with brands they authentically endorse and offering the best ad experiences for their communities. We are looking for a product leader who has experience leading product initiatives from concept to successful launch. The ideal candidate is a strong communicator with high levels of customer obsession, strong technical judgment, demonstrated ability to build scalable processes and products, and is an independent operator, experienced working across teams to deliver on behalf of customers.

As a Sr. Product Manager on the Ad Products team, you’ll have an end-to-end ownership of the product(s), design, and technology required to ensure our end customers have a relevant and compliant Twitch advertising experience,  reporting to the Director of Ad Products.

You can work from San Francisco, CA; Seattle, WA; New York, NY with West Coast (PST) hours.

You Will:

  • Lead the development and execution of a bold customer-focused product strategy and vision for identity, addressability, and brand suitability; ensuring compliance with privacy and accessibility regulations
  • Collaborate closely with cross-functional teams, including engineering, science, policy, operations, and business stakeholders, to define and execute a product roadmap
  • Work back from our customers by learning from their feedback, behavioral measurements, and other data sources to identify pain points and ensure we are building the right features over time.
  • Monitor key performance indicators (KPIs) and analyze metrics to measure the impact of addressable inventory, identify areas for improvement, and drive optimization.
  • Experience contributing to engineering discussions around technology decisions and strategy related to a product
  • Collaborate with other teams at Twitch and Amazon to elevate our overall advertising experience.
  • Own your launches by partnering with engineering, marketing and other teams to maximize the outcomes of your team's work.

You Have:

  • 5+ years of work experience as a Product Manager
  • Experience leading cross-functional initiatives
  • Experience defining 1-2 year product strategies, and working on associated roadmaps.
  • You are a tireless advocate of the needs of our customers - both our creators and customers.
  • You understand when and how to use product analytics and product experiments.
  • You can translate your product ideas into expected impact.

Bonus Points

  • Experience working on identity / addressability / brand suitability

Perks

  • Medical, Dental, Vision & Disability Insurance
  • 401(k)
  • Maternity & Parental Leave
  • Flexible PTO
  • Amazon Employee Discount

We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 

Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. 

Twitch values your privacy. Please consult our Candidate Privacy Notice, for information about how we collect, use, and disclose personal information of our candidates.

Job ID: TW8593


Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from our lowest geographic market up to our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. This position will remain open until filled. For more information, please visit https://www.twitch.tv/jobs/en/#learn-more. Applicants should apply via our internal or external career site.


US Pay Per Year

$136,100$235,200 USD

Twitch Seattle, Washington, USA Office

1007 Stewart, Seattle, Washington, United States, 98101

What you need to know about the Seattle Tech Scene

Home to tech titans like Microsoft and Amazon, Seattle punches far above its weight in innovation. But its surrounding mountains, sprinkled with world-famous hiking trails and climbing routes, make the city a destination for outdoorsy types as well. Established as a logging town before shifting to shipbuilding and logistics, the Emerald City is now known for its contributions to aerospace, software, biotech and cloud computing. And its status as a thriving tech ecosystem is attracting out-of-town companies looking to establish new tech and engineering hubs.

Key Facts About Seattle Tech

  • Number of Tech Workers: 287,000; 13% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Amazon, Microsoft, Meta, Google
  • Key Industries: Artificial intelligence, cloud computing, software, biotechnology, game development
  • Funding Landscape: $3.1 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Madrona, Fuse, Tola, Maveron
  • Research Centers and Universities: University of Washington, Seattle University, Seattle Pacific University, Allen Institute for Brain Science, Bill & Melinda Gates Foundation, Seattle Children’s Research Institute
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