Quickbase Logo

Quickbase

Senior Product Marketing Manager – Field Operations Audience

Job Posted 6 Days Ago Reposted 6 Days Ago
Remote or Hybrid
Hiring Remotely in US
Senior level
Remote or Hybrid
Hiring Remotely in US
Senior level
Oversee go-to-market strategy for Field Operations, focusing on messaging, sales support, and market research to enhance operational productivity.
The summary above was generated by AI
Quickbase helps organizations manage complex, distributed work—from the job site to the back office. We are hiring a Product Marketing Manager to lead our go-to-market strategy for Field Operations audiences, helping operational leaders stay on schedule, maximize labor productivity, and reduce project delays. 

In this role, you'll focus on the needs of field leaders in construction, engineering, energy, telecom, and other industries with complex, asset-heavy operations. You’ll create messaging and revenue plays that reflect their day-to-day challenges, support launches of features across multiple products that improve field visibility and efficiency and equip sales and CS teams with the tools to win and grow field-focused accounts. 

How you’ll make an impact 

  • Own field operations audience strategy and positioning by developing deep expertise in buyers' challenges, creating messaging that connects to how they work and what they care about while positioning Quickbase as their strategic solution.
  • Support go-to-market for new features and use cases: Partner with product to shape launches of new capabilities that serve field workflows. Package them into use-case-driven stories that resonate with both buyers and users.
  • Shape the field operations buyer journey by developing targeted content, sales enablement materials, and marketing programs that address field operation leaders' concerns and objectives at each stage of their evaluation and implementation process.
  • Drive internal enablement across teams: Ensure sales, CS, and marketing teams understand our messaging, know how to position our solution for field use cases, and are equipped to support customers through their lifecycle.
  • Inform strategy through customer and market research: Run interviews, gather feedback, and monitor the market to uncover trends, buyer needs, and competitive dynamics. Use these insights to guide GTM strategy and positioning.
  • Collaborate across the business: Act as the connective tissue between product, marketing, sales, and CS—aligning on field audience needs and helping teams stay consistent in how we show up in the market.

 

About you 

  • You bring expertise with 5+ years in product marketing roles, with significant experience marketing to enterprise IT audiences and understanding their unique challenges around governance, security, and scalability.

  • You are customer-obsessed, putting customers at the center of your work to ensure our messaging is human and resonates with their needs.

  • You are a strategic storyteller who can distill complex use cases, and features into clear, compelling value propositions for technical and non-technical audiences.

  • You thrive on collaboration , working cross-functionally to drive alignment and execution across teams.

  • You’re results-driven, leveraging metrics to measure the effectiveness of launches, programs, and campaigns.

  • You are adaptable and proactive, excelling in a fast-paced environment with a growth mindset.

 

The items above are a starting point for a conversation, not a hard list of requirements. If this role excites you, we hope you will apply 

 

Top Skills

Customer Research
Product Marketing
Sales Enablement

Similar Jobs

2 Hours Ago
Remote or Hybrid
2 Locations
76K-122K Annually
Mid level
76K-122K Annually
Mid level
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
The Media Solutions Technologist will manage and integrate media technologies, support media planning, audience targeting, and collaborate across teams to enhance GM's media solutions.
Top Skills: ComscoreGoogle Marketing PlatformInnovidMediaocean
2 Hours Ago
Remote or Hybrid
2 Locations
76K-122K Annually
Mid level
76K-122K Annually
Mid level
Automotive • Big Data • Information Technology • Robotics • Software • Transportation • Manufacturing
The Media Solutions Strategist designs media capabilities, manages relationships, develops strategies, and collaborates with various stakeholders to enhance media operations.
Top Skills: Audience ManagementExcelMedia Planning And Buying TechnologiesMedia TechnologyMicrosoft WordPowerPointProgrammatic Media
6 Hours Ago
Easy Apply
Remote or Hybrid
12 Locations
Easy Apply
170K-247K
Senior level
170K-247K
Senior level
Fintech • HR Tech
As a Senior Staff Software Engineer, you will design and develop RESTful APIs, mentor junior engineers, and lead technical projects for time management solutions.
Top Skills: AWSAzureGCPGoJavaPythonRuby On Rails

What you need to know about the Seattle Tech Scene

Home to tech titans like Microsoft and Amazon, Seattle punches far above its weight in innovation. But its surrounding mountains, sprinkled with world-famous hiking trails and climbing routes, make the city a destination for outdoorsy types as well. Established as a logging town before shifting to shipbuilding and logistics, the Emerald City is now known for its contributions to aerospace, software, biotech and cloud computing. And its status as a thriving tech ecosystem is attracting out-of-town companies looking to establish new tech and engineering hubs.

Key Facts About Seattle Tech

  • Number of Tech Workers: 287,000; 13% of overall workforce (2024 CompTIA survey)
  • Major Tech Employers: Amazon, Microsoft, Meta, Google
  • Key Industries: Artificial intelligence, cloud computing, software, biotechnology, game development
  • Funding Landscape: $3.1 billion in venture capital funding in 2024 (Pitchbook)
  • Notable Investors: Madrona, Fuse, Tola, Maveron
  • Research Centers and Universities: University of Washington, Seattle University, Seattle Pacific University, Allen Institute for Brain Science, Bill & Melinda Gates Foundation, Seattle Children’s Research Institute
By clicking Apply you agree to share your profile information with the hiring company.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account