The Senior Product Marketing Manager will lead go-to-market strategies, develop messaging, and collaborate across teams to enhance customer adoption and product awareness.
About Outreach
Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. Outreach infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions. From new logo prospecting to expansions, deal acceleration, driving retention, and forecasting, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Revenue leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. World leading enterprise organizations use Outreach to power their revenue teams, including Databricks, SAP, Siemens, and Verizon to name a few.
About the Team
Join the growing Product Marketing team as we expand the Outreach product portfolio to dominate global markets in the Revenue Orchestration space, spanning customers from scrappy startups to some of the largest global enterprise companies in the world. We are a team that sits at the intersection of PDESS (Product, Design, Engineering, Support & Success) and the GTM engine – Marketing, RevOps, Sales, Enablement, etc. This role translates innovative offerings into marketable, sellable solutions that deliver unmatched customer experiences and can scale across the globe. We are obsessed with collaborating with internal teams and stakeholders. We wake up each day ready to do our best work and remain ever curious about how to improve, evolve, innovate, and grow. Above all, we have each other's backs. This role reports to the AI & Platform Sr. Manager.
The Role
Outreach is seeking an experienced Sr. Product Marketing Manager with a proven track record for bringing complex governance, security, interoperability and integration capabilities with high customer impact to market. This person will drive the go-to-market strategy and execution for quarterly product launches to drive competitive advantage, revenue growth, and increase product adoption. This position is responsible for developing value propositions, product positioning, messaging, and content that enables Marketing, Sales, Partners, and Customer teams. This role will work in partnership with the broader PMM team to drive Enterprise-focused customer value, adoption, retention, and growth.
Location: This position is remote within the US or it can be hybrid in Atlanta. Central and East Coast preferred. #LI-Remote
You Likely
- See the big picture but are comfortable digging into the details
- Build trust and work effectively across teams, even without direct authority
- Ask questions and help challenge the status quo when needed
- Communicate clearly and with empathy
- Move quickly, learn on the job, and adapt to change
- Care about outcomes for the business, the team, and the customer
- Bring clarity to complexity, help drive progress, and take responsibility for your assigned tasks.
- Are not just a doer—you’re a connector and collaborator who helps turn plans into action.
- Are eager to learn, adaptable, and ready to contribute to initiatives that move the business forward.
Your Daily Adventures Will Include
- Lead Platform Services quarterly GTM launch activities that may be complex and include high-stakes offerings independently, ensuring successful outcomes.
- Develop expertise on the Outreach AI Revenue Platform and best practices; be known as product and customer subject matter expert.
- Develop strategic GTM plans for each release and execute in close collaboration with Product Management, Partners, Marketing, Enablement, Pricing & Packaging, Sales and Post-Sales teams.
- Liaise with the Partner team to identify strategic partner integration and co-marketing opportunities.
- Understand the competitive landscape to clearly articulate differentiators and gaps across Outreach Platform features and integrations.
- Deliver a strong bill of materials for each release to ensure we have the content to support go-to-market efforts beyond PMM.
- Collaborate with all areas of marketing to drive event content, product videos, demos, training materials, case studies, campaigns, and PR/AR to increase product awareness.
Our Vision Of You
- 6+ years of enterprise platform software experience focused on a highly technical product area that includes governance, interoperability, security and integration.
- Expertise in defining and executing go-to-market strategies
- Mastery of product marketing responsibilities such as creating and delivering messaging and positioning, to deliver market enablement for GTM teams, customer and event presentations, product launches, content creation for events, etc.
- Proven ability to influence and get alignment with stakeholders and bring a data-informed perspective to decision-making.
- Ability to create and deliver value-based storytelling that is clear, compelling and communicates complex information clearly and persuasively to diverse audiences.
- Provide customer feedback to product and leadership on product roadmap needs and recommendations.
Why You’ll Love It Here
• Flexible time off
• 401k to help you save for the future
• Generous medical, dental, and vision coverage for full-time employees and their dependents
• A parental leave program that includes options for a paid night nurse, and a gradual return to work
• Infertility/ assisted reproductive services benefit
• Employee referral bonuses to encourage the addition of great new people to the team
• Snacks and beverages in the Office, along with fun events to celebrate
• Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military
Outreach is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Our success is reliant on building teams that include people from different backgrounds and experiences who can elevate assumptions and ideas with fresh perspectives. We're dedicated to hiring the whole human, not just a resume. To that end, we look for a diverse pool of applicants-including those from historically marginalized groups. We would like to invite you to apply even if you don't think you meet all of the requirements listed below. We don't want a few lines in a job description to get between us and the opportunity to meet you.
Top Skills
AI
Governance
Integration
Interoperability
Marketing
Platform
Product Management
Sales
Security
Outreach Seattle, Washington, USA Office
Our Lower Queen Anne office is located along the beautiful Elliott Bay waterfront north of Belltown, near Myrtle Edwards Park.
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