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Smartly

Sr Art Director

Posted 2 Days Ago
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Hybrid
New York, NY
100K-120K Annually
Senior level
Easy Apply
Hybrid
New York, NY
100K-120K Annually
Senior level
The Sr Art Director will lead visual strategies for advertising campaigns, collaborating with clients and developers to create innovative solutions and optimize performance.
The summary above was generated by AI

Smartly is a leading AI-powered creative advertising technology company. SparkWorks, our in-house creative technology team, builds and scales performance-first creative solutions for global brands and advertisers. We’re at the forefront of digital advertising innovation, combining design, campaign strategy, and Smartly’s tech to deliver powerful creative that performs.

We are seeking a visionary, creative technologist who can handle the everyday production for our global creative service clients. Aside from production, your role includes strategic planning as a client-facing creative partner. As a Senior Art Director and part of our global creative services team, you will help our clients improve and plan their social advertising campaigns. You will consider the client’s current offering and partner with them to set the visual strategy going forward. In addition, you will have the chance to work closely with our developers to create fully automated creative tools on our platform.

A strong, relevant portfolio is required, showcasing your ability to concept, design, and execute impactful creative for paid social and digital campaigns.

What You’ll Do:

  • Lead visual strategy, concept development, and design execution for high-performing campaigns across Meta, TikTok, Pinterest, Snap, Google, and more.
  • Create prototypes and mockups that bring campaign ideas to life across funnel stages and formats.
  • Build scalable, modular frameworks for international and multi-platform execution — from localizations to template systems.
  • Partner directly with clients as a creative advisor, offering guidance on best practices, testing strategies, and performance optimization.
  • Collaborate with developers and production teams to co-create automated solutions within Smartly’s Creative Suite.
  • Provide product feedback to help improve our creative tools and better align them with real-world needs.
  • Contribute to a vibrant creative culture — where ideas are shared freely, TikToks are judged ruthlessly (in a good way), and good design always wins.

What You Bring:

  • 7+ years as an Art Director or Digital Designer with experience in performance marketing and paid social.
  • A portfolio that speaks for itself: performance-first campaigns, scalable systems, motion/2D/3D work a plus.
  • Mastery of Adobe Creative Suite; familiarity with Figma and motion tools welcomed.
  • Deep knowledge of social platforms and how creative drives performance across audiences and placements.
  • Strong communicator with the confidence to present work, lead conversations, and build trust with clients and partners.
  • Experience working with SaaS tools or in ad tech — and the ability to translate technical capabilities into compelling creative.
  • Proficiency in cloud-based tools (Google Workspace, Highspot, etc.).
What We Offer You...
  • Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days
  • Generous healthcare packages & mental health benefits
  • 401K plus matching & equity grants for all new Smartlies
  • Wellness benefit & learning reimbursement opportunities
  • Volunteer time off days & company donation matching opportunities
  • And so much more…

Smartly is committed to being the best place to work for growth-minded individuals to thrive - explore more in our Culture Handbook!
The base pay range for this position is as mentioned below per year, plus an annual performance bonus. We take into consideration an individual’s background, expertise, and experience in determining final salary. In addition to annual salary, Smartly’s total rewards provide employees with stock options, medical/dental/vision insurances, retirement savings benefits, parental leave, 5 weeks vacation, unlimited sick days, life insurance, and disability benefits. This information is provided in accordance with applicable law. Base pay information is based on market location.
Salary: $100,000 - 120,000 USD
About Smartly

Smartly is the AI-powered advertising technology company transforming ad experiences for brands and their consumers. Our comprehensive advertising platform seamlessly integrates the capabilities of media, creative, and intelligence to power more than 800 billion impressions and generate more than 300 billion creatives annually, delivering tangible business outcomes for brands and advertisers.

Smartly is the only company in the industry recognized as a Leader in The Forrester Wave: Creative Advertising Technologies with PwC validating the results it delivers for brands. We manage creative and media for 700+ brands worldwide and $6B in ad spend across the largest media platforms, including Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Our end-to-end technology, unmatched access to media platforms and exceptional customer service help Fortune 500 brands to reach and engage consumers and learn what performs best.Smartly is a multinational and diverse team of 750+ Smartlies from 60+ nationalities, working in 13 countries. Together, we want to create and maintain an inclusive environment where everyone feels respected and heard. Our Diversity, Equity & Inclusion approach is at the heart of it.

Visit Smartly to learn more.
The processing of your information is described in our Candidate Privacy Notice.

Top Skills

Adobe Creative Suite
Figma
Google Workspace

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