Director, Affiliate Marketing & Growth Partnerships

Hims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. We are redefining healthcare by putting the customer first and delivering access to care that is affordable, accessible, and personal, from diagnosis to treatment to delivery. No two people are the same, so we provide access to personalized care designed for results. By normalizing health & wellness challenges and innovating on their solutions, we’re making better health outcomes easier to achieve. 

Hims & Hers is a public company, traded on the NYSE under the ticker symbol “HIMS.” To learn more about the brand and offerings, you can visit hims.com/about and hims.com/how-it-works . For information on the company’s outstanding benefits, culture, and its talent-first flexible/remote work approach, see below and visit www.hims.com/careers-professionals.

We are seeking a Director, Affiliate and Growth Partnerships to lead the strategy, roadmap development, and execution of high-impact affiliate and growth initiatives within the Growth Marketing team. This role is responsible for scaling core affiliate channels while identifying, launching, and managing high-leverage partnerships across new and existing verticals. Success in this position requires strong cross-functional collaboration with Brand, Integrated Marketing, Product Marketing, Analytics, Legal, and Executive stakeholders to ensure programs align with key business objectives and long-term financial performance targets.

The role encompasses full lifecycle ownership of partnerships—from sourcing and deal negotiation to launch and sustained growth—while ensuring quality customer acquisition and maintaining alignment with LTV/CAC, ROAS, and other key financial metrics. The Director also provides leadership and development to a high-performing team, fostering a culture of innovation, accountability, and results.

• Growth Partnership Strategy & Execution: Spearhead strategy and execution of affiliate and adjacent growth partnerships—from opportunity scoping and negotiations to launch and ongoing optimization.

• Roadmap Ownership & Team Leadership: Define and manage the roadmap for the affiliate and partnerships team, with a focus on category expansion, new vertical development, and long-term scalability.

• Performance & Quality Assurance: Drive affiliate and partnership performance to meet aggressive acquisition and revenue goals while improving customer quality and reducing fraud/low-value conversions in alignment with key financial metrics (LTV/CAC, ROAS).

• Partnership Development: Source, secure, and nurture long-term partnerships with content publishers, SEO properties, influencers, loyalty and cashback platforms, comparison engines, and emerging affiliate categories.

• Creative Strategy & Placement Oversight: Collaborate with Creative and Brand teams to ensure partner content and placements are compelling, brand-aligned, and conversion-optimized.

• Data-Driven Optimization: Analyze performance metrics, test hypotheses, and implement data-informed strategies to continually improve ROI and channel contribution.

• Cross-Functional Collaboration: Align with Product, Legal, Analytics, and Executive stakeholders to ensure affiliate and partnership strategies support major launches, regulatory needs, and company-wide objectives.

• Team Management & Development: Lead, mentor, and scale a high-performing team focused on affiliate and partnership excellence, fostering a culture of experimentation, accountability, and results.

• 10+ years of experience in performance or digital marketing, with at least 5+ years in affiliate marketing roles.

• Demonstrated success in managing and growing multi-million dollar affiliate programs with clear business outcomes.

• Strong experience negotiating partnerships, placements, and compensation models (e.g., CPL, CPA).

• Excellent analytical and reporting skills with a deep understanding of affiliate tracking platforms and attribution (e.g., Impact, Partnerize).

• Proven ability to manage cross-functional projects and influence stakeholders at various levels of the organization.

• Strong organizational and time-management skills, with the ability to juggle multiple priorities and campaigns concurrently.

• Passionate about health and wellness, and excited to contribute to a fast-paced, mission-driven organization.

• Experience in health & wellness, e-commerce, or direct-to-consumer (DTC) industries.

• Comfortable with sourcing and developing large-scale business partnerships that are responsible for revenue growth

• Familiarity with SEO and influencer marketing as adjacent channels to affiliate growth.

• Competitive salary & equity compensation for full-time roles

• Unlimited PTO, company holidays, and quarterly mental health days

• Comprehensive health benefits including medical, dental & vision, and parental leave

• Employee Stock Purchase Program (ESPP)

• 401k benefits with employer matching contribution

• Offsite team retreats

We are committed to building a workforce that reflects diverse perspectives and prioritizes ethics, wellness, and a strong sense of belonging. If you're excited about this role, we encourage you to apply—even if you're not sure if your background or experience is a perfect match.

Hims considers all qualified applicants for employment, including applicants with arrest or conviction records, in accordance with the San Francisco Fair Chance Ordinance, the Los Angeles County Fair Chance Ordinance, the California Fair Chance Act, and any similar state or local fair chance laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Hims & Hers is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please contact us at accommodations@forhims.com and describe the needed accommodation. Your privacy is important to us, and any information you share will only be used for the legitimate purpose of considering your request for accommodation. Hims & Hers gives consideration to all qualified applicants without regard to any protected status, including disability. Please do not send resumes to this email address.

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