Copywriter, Events & Experiences Creative

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Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

About the Team

The Global Brand & Creative team within Marketing is responsible for our brand and marketing creative. From building brand awareness campaigns to designing experiences like Dreamforce, our multi-faceted team does it all. We are a collection of thinkers, makers and doers, whose sole purpose is to bring the brand to life across our incredible portfolio of work. Within this team, the Events & Experiences Creative function is responsible for how Salesforce shows up in physical spaces — from flagship events and trade shows to brand partnerships, activations, and executive experiences.

About the Role

Salesforce is looking for a sharp, curious, and emotionally-intelligent Copywriter to join our Events & Experiences Creative team. This is a role for someone who understands that words aren't just labels — they're the invisible architecture that holds an experience together.

You may or may not have written for live events before, but what matters most is your instinct for narrative: how a headline on a banner connects to a kiosk interaction, which connects to a stage moment, which connects to a post-show email — and how all of it adds up to something a person actually feels. You know how to translate complex technology into copy that's deeply human and emotionally resonant. You know that telling a product story isn't about features — it's about what those features make possible.

At Salesforce, our events are some of the largest and most ambitious brand expressions in the world. You'll write copy that lives across the full ecosystem — environmental, digital, experiential, editorial — and you'll do it with clarity, creativity, and a strong point of view.

What You'll Do

• Write copy across the full spectrum of event touchpoints — environmental graphics, signage, digital screens, activations, stage content, CTAs, wayfinding, social, and more

• Build and maintain narrative coherence across an ecosystem of copy — ensuring every word, in every context, ladders up to a unified story

• Translate product and technology messaging into copy that feels human, accessible, and emotionally resonant — without sacrificing accuracy

• Collaborate closely with designers, creative directors, strategists, and producers to bring concepts to life through language

• Write for a range of voices and formats — from bold, punchy headline copy to longer editorial and experiential storytelling

• Participate in creative concepting and ideation sessions, contributing a strong copy perspective from the start

• Ensure copy is consistent with Salesforce brand voice and tone across all outputs

• Manage multiple projects simultaneously across pods, meeting deadlines in a fast-paced event environment

• Incorporate feedback graciously and iterate quickly — balancing creative conviction with collaborative flexibility

What Experience You Have

• 3–5 years of copywriting experience, ideally with some exposure to brand, experiential, or integrated marketing contexts

• A portfolio that demonstrates narrative range — copy that builds across touchpoints, not just isolated headlines

• Proven ability to make complex technology or B2B subject matter feel simple, human, and compelling

• Strong understanding of brand voice and how to apply it consistently across diverse formats and surfaces

• Experience working within cross-functional creative teams — comfortable collaborating with designers and taking direction from creative leads

• Excellent editorial instincts: grammar, rhythm, clarity, and economy of language

• Ability to work across multiple projects and deadlines simultaneously without losing creative quality

• Events or experiential writing experience is a plus, but not required — we'll teach you the canvas if you bring the craft

You Are Excited About This Role Because:

• You see copy as connective tissue — you instinctively think about how words work together across an experience, not just in isolation

• You love the challenge of making technology feel human and stories feel inevitable

• You want to see your words come to life at scale — on stages, in spaces, across screens, in the hands and minds of thousands of people

• You're energized by collaboration and thrive when you're building something with a team

We Are Excited About You Because:

• You have a strong, clear voice — and the judgment to know when to let the brand lead

• You're a fast, flexible thinker who can move from conceptual to executional without losing steam

• You ask smart questions, take feedback well, and make the work better every round

• You write like a human being, even when the subject matter is anything but simple

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $94,000 - $142,300 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.