Manage launches and relaunches of senior living communities for the IESNP product, build local account pipelines, drive enrollments, manage stakeholder relationships, track activities in CRM, meet launch metrics, educate community staff on compliant marketing, coordinate implementation milestones, and provide ongoing account support.
Requisition Number: 2374397
Optum Home & Community Care, part of the Optum family of businesses, is creating something new in health care. We are uniting industry-leading solutions to build an integrated care model that holistically addresses an individual's physical, mental and social needs - helping patients access and navigate care anytime and anywhere. As a team member of our Senior Community Care (SCC) team, we work to provide care to patients in nursing homes, senior housing and assisted living settings. This life-changing work adds a layer of support to improve access to care. We're connecting care to create a seamless health journey for patients across settings. Join us to start Caring. Connecting. Growing together.
The Development Manager (DM) is responsible for launching new Senior Living Communities for the Institutional Equivalent Special Needs Plan (IESNP) and developing a pipeline with local accounts for the IESNP product. Working with the Development Director, they will collaborate with business development, and Sales Account Managers to help drive new enrollments and support same store growth initiatives. Growth occurs through the successful management of ongoing business to business relationships.
The Development Manager is accountable for successful launches, relaunches, and new communities that result in new gross adds consistent with budgeted membership and ongoing enrollment.
If you are located in Tacoma, WA, you will have the flexibility to work remotely* as you take on some tough challenges.
Professional Development
Primary Responsibilities:
You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualifications:
*All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $91,700 - $163,700 annually based on full-time employment. We comply with all minimum wage laws as applicable.
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.
UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.
Optum Home & Community Care, part of the Optum family of businesses, is creating something new in health care. We are uniting industry-leading solutions to build an integrated care model that holistically addresses an individual's physical, mental and social needs - helping patients access and navigate care anytime and anywhere. As a team member of our Senior Community Care (SCC) team, we work to provide care to patients in nursing homes, senior housing and assisted living settings. This life-changing work adds a layer of support to improve access to care. We're connecting care to create a seamless health journey for patients across settings. Join us to start Caring. Connecting. Growing together.
The Development Manager (DM) is responsible for launching new Senior Living Communities for the Institutional Equivalent Special Needs Plan (IESNP) and developing a pipeline with local accounts for the IESNP product. Working with the Development Director, they will collaborate with business development, and Sales Account Managers to help drive new enrollments and support same store growth initiatives. Growth occurs through the successful management of ongoing business to business relationships.
The Development Manager is accountable for successful launches, relaunches, and new communities that result in new gross adds consistent with budgeted membership and ongoing enrollment.
If you are located in Tacoma, WA, you will have the flexibility to work remotely* as you take on some tough challenges.
Professional Development
- Engage in on-going self-development planning that builds personal leadership skills, organizational knowledge and expands knowledge within the industry
- Seek opportunities to network with colleagues, share experiences, willingness to provide direct support, solicit feedback and exchange ideas
- Develop and achieve professional growth goals, objectives and reviews with supervisor
- Practice UnitedHealth Groups Mission, Vision and Values
Primary Responsibilities:
- Manage a launch process which begins 30 days prior to the go live date
- Analyze assigned geography to identify, segment and prioritize all local Senior Living Communities
- Conduct traditional business development activities to engage customers, to illustrate the value proposition and benefits of participation with Optum/UnitedHealthcare
- Standardized launch and relaunch plan, which includes including timeframes and milestones for a community
- Influence without authority, ensuring that market leadership members deliver on their commitments in a timely fashion
- Demonstrate the value of the Senior Living product to key members of the communities through the Optum 101
- Enroll as needed
- Document all activities
- Communicate identified barriers and develop and implement remediation plans
- Meet or exceed national launch metrics
- Educate key Senior Living personnel on the value proposition, compliant lead generation practices, and best practices
- Manage events, activities and all communication a minimum of 30 prior to the launch and 30-day post launch
- Serve as subject matter expert for market(s)
- Develop and maintain client relationships
- Identify and research potential clients
- Lead the site launch meeting, including the preparation of materials, tracking in the CRM tool (salesforce.com) and documentation of risks and remediation plans
- Complete or coordinate all activities and milestones in the standardized implementation model, and execute attestations as required
- Utilize Medicare Marketing Guidelines and internal communication pieces to educate Senior Living Community personnel on compliant sales and marketing practices
- Provide customer support to Senior Living Community personnel during the launch process
- Communicate risks and potential threats to the Client Development Director, Business Development, Director of Sales, and Market Leader as appropriate
- Contribute to market lead generation, gross adds, and account management as requested or assigned
- Other duties as assigned
You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.
Required Qualifications:
- Experience in project management or sales management, preferably in a health care environment
- Experience in utilizing a CRM (salesforce.com, Siebel, etc.)
- Technical Skills:
- Intermediate user level in Microsoft Word & PowerPoint
- Presentation skills
- Knowledge & Skills
- Exemplary oral and written communication skills
- Time management skills
- Use of technology to improve efficiency
- Critical listening and thinking skills
- Able to work effectively independently and within a team environment
- Negotiation skills
- Additional Qualifications
- Ability to work a variety of hours, early morning, evenings and weekends, as required by various sales activities
- Ability/willingness to travel outside of the market up to 30% as needed
- Must have, or be able to obtain, appropriate state licensure within 90 days of hire date
*All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $91,700 - $163,700 annually based on full-time employment. We comply with all minimum wage laws as applicable.
At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location and income-deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.
UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.
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