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Proofpoint

Digital Customer Success Content Manager

Reposted 4 Days Ago
In-Office or Remote
3 Locations
Senior level
In-Office or Remote
3 Locations
Senior level
The role involves creating, repurposing, and optimizing B2B customer content using generative AI. Responsibilities include managing content strategies, producing customer education materials, and driving product adoption through effective communication.
The summary above was generated by AI

About Us:

 

Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.

How We Work:

At Proofpoint you’ll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values: 

Bold in how we dream and innovate

Responsive to feedback, challenges and opportunities

Accountable for results and best in class outcomes

Visionary in future focused problem-solving

Exceptional in execution and impact

The Role

We are seeking a highly creative, execution-oriented Digital Customer Success Content Manager to lead the creation and scaling of customer-facing content within our B2B SaaS organization. This role sits within the Digital Customer Success function and is responsible for developing, repurposing, and optimizing content that drives product adoption, feature awareness, value realization, and customer education. 

You will be responsible for identifying content gaps, partnering with subject matter experts (SMEs), auditing large volumes of existing materials, and transforming both net-new and existing content into scalable, multi-format digital assets. 

You will leverage modern generative AI tools to accelerate content discovery, transformation, and production at scale. 

You will act as in-house editor, ensuring customer success messages through email, community, and other channels effectively influence customer behavior to accelerate adoption, value realization, and customer retention. 

Your day-to-day 

Sales Development Operating Model & Strategy

Content Strategy & Gap Identification 

  • Partner with subject matter experts (SMEs) in Customer Success, Product, Marketing, and other functions to identify content needs 
  • Conduct audits of existing materials (knowledge base articles, webinars, presentations, enablement assets, product documentation, etc.) to: 
    • Identify reusable source material 
    • Surface gaps requiring net-new content 
    • Recommend format conversions to maximize impact 
  • Develop structured content plans aligned to adoption goals, feature launches, and customer journey milestones. 

Net New Contect Creation

  • Create high-quality, customer-facing content including: 
    • Webinars (live and on-demand) 
    • Short-form product videos 
    • Feature spotlight videos 
    • In-app guidance content 
    • Enablement decks 
    • Customer education materials 
  • Own content production end-to-end, from outline and scripting to final delivery 
  • Interview SMEs to extract insights and translate expertise into customer-ready materials. 

Content Repurposing & Format Transformation

  • Transform existing materials into new formats, including: 
    • Breaking full-length webinars into short-form video series 
    • Converting PowerPoint presentations into video-based learnings 
    • Extracting targeted feature content from long-form documentation 
  • Scan large documents (e.g., 100+ page guides) to extract relevant segments for specific features or customer segments 
  • Ensure content consistency, clarity, and alignment across formats 

AI-Enabled Content Production

  • Leverage generative AI tools to create a content library across multiple product lines: 
    • Analyze and summarize large volumes of source material 
    • Identify relevant content sections quickly and accurately 
    • Draft scripts, outlines, and derivative content 
    • Accelerate multi-format production workflows 
  • Establish scalable AI-assisted workflows that enable high-volume, high-quality content creation 
  • Continuously evaluate and adopt emerging tools that improve content velocity and effectiveness 

Email writing and Editing

  • Operate as a content consultant and editor within the Digital CS organization

What you bring to the team

  • 5+ years of experience in content creation within B2B SaaS (Customer Success, Product Marketing, Enablement, or Education preferred) 
  • Demonstrated ability to create content across multiple formats (video, webinar, written, slide-based, etc.) 
  • Experience auditing and repurposing large volumes of existing content 
  • Strong understanding of customer lifecycle, product adoption, and digital engagement strategies 

Technical & Functional Skills 

  • Proficiency with generative AI tools for content analysis and creation. 
  • Experience with video creation and editing tools (e.g., Camtasia, Loom, Synthesia, Descript, or similar) 
  • Experience with Customer Success Platforms such as Totango 
  • Proficiency with AI to scan, interpret, and extract insights from large documentation sets 
  • Strong storytelling capabilities 
  • Exceptional written and verbal communication skills 

What Success Looks Like 

  • Increased feature adoption driven by targeted digital content 
  • Reduced time-to-value through scalable educational assets 
  • Measurable engagement with short-form, repurposed content 
  • Established AI-enabled content workflows that improve production velocity 
  • Strong partnership and alignment across Digital CS, Product, and Support 

Why This Role Matters 

As our customer base grows, scalable digital engagement becomes critical. This role ensures that the right content reaches the right customers at the right time—efficiently, creatively, and at scale. You will play a central role in enabling product adoption and customer success through strategic, AI-powered content development. 

Why Proofpoint?

At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you’ll love working with us:

  • Competitive compensation

  • Comprehensive benefits

  • Career success on your terms

  • Flexible work environment

  • Annual wellness and community outreach days

  • Always on recognition for your contributions

  • Global collaboration and networking opportunities

 

Our Culture:

Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone.

We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to [email protected].


How to Apply

Interested? Submit your application along with any supporting information- we can’t wait to hear from you!

Top Skills

Customer Success Platforms
Generative Ai Tools
Video Creation Tools

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