Director, Content Strategy

At Quadient, we support businesses of all sizes in their digital transformation and growth journey, unlocking operational efficiency with reliable, secure, and sustainable automation processes.

Our success in delivering innovation and business growth is inspired by the connections our diverse teams create every day, with our clients and each other.

It’s these connections that make Quadient such an exceptional place to grow your career, develop your skills and make a real impact – help our future-focused business lead the way in powering secure and sustainable business connections through digital and physical channels.

Remote USA or CANADA - EST Time Zone Required

Quadient’s Global Demand Generation team is seeking an experienced Director of Content Strategy to build and lead a world‑class global content marketing program. In this role, you’ll create differentiated, high‑impact content that fuels pipeline growth, strengthens brand authority, and supports customers throughout their buyer journey.

You’ll own the global content ecosystem across SMB, Mid‑Market, and Enterprise audiences, setting the strategy, driving execution, and translating complex solutions into clear, compelling narratives. This role partners closely with Marketing, Product, Sales, PR, and Analyst Relations and reports to the VP, Global Demand Generation.

Content Strategy & Leadership

• Develop and own the global content strategy for demand generation and integrated campaigns.
• Lead the creation of full‑funnel content, white papers, eBooks, blogs, case studies, videos, web content, and sales enablement.
• Transform technical product messaging into engaging, customer‑centric stories.
• Manage the global content calendar and align deliverables to campaign and launch priorities.
• Build and scale a Content Center of Excellence with standards, templates, and governance.

Execution & Optimization

• Oversee content production across web, video, and social, ensuring brand consistency and effective localization.
• Stay ahead of industry trends, competitive moves, and emerging content formats.
• Optimize content using SEO/AEO best practices, persona insights, and analytics.
• Apply knowledge of lead scoring, lifecycle stages, and attribution to strengthen pipeline contribution.
• Test, measure, and refine content to improve engagement, conversion, and ROI.

Cross‑Functional Partnership

• Collaborate with Demand Gen, Product Marketing, Sales, PR, and Analyst Relations on launches and strategic initiatives.
• Work with executives to simplify complex strategies into compelling narratives.
• Incorporate market research and third‑party insights into thought leadership.
• Lead and mentor a high-performing content team and manage agency partners and budget.
• Leverage CMS, marketing automation, and analytics tools to streamline operations.

• 10+ years in content strategy/management; B2B or SaaS experience a plus.
• 5+ years leading and developing high‑performing teams.
• Experience managing agencies and marketing budgets.
• Exceptional written and verbal communication skills (French/German a plus).
• Strong analytical skills with the ability to derive insights from data.
• Comfort adopting new technologies, including Generative AI.
• Experience with Asana or similar project management tools.
• Highly organized, autonomous, and able to prioritize in a fast‑growth environment.
• A “player-coach” mindset, strategic, but also hands-on when needed.
• Excellent collaborator who builds trust with senior stakeholders.
• Entrepreneurial spirit and passion for building new processes from the ground up.
• Team-first approach with a desire to create a high-performance content organization.

Rewards & Benefits  

• Flexible Work: Embrace a hybrid work model blending office and remote setup for a balanced lifestyle.  
• Endless Learning: Access global opportunities for growth through our 24/7 online learning platform.  
• Inclusive Community: Join our Empowered Communities and engage in our Philanthropy program.  
• Comprehensive Rewards: Enjoy competitive Total Rewards covering wellness, work/life balance, and more, including a generous referral scheme.  
• Caring for Wellbeing: Access our complimentary employee assistance program for mental health support.  

Smart Work at Quadient 
At Quadient, our Smart Work approach fosters connection, collaboration, and innovation while offering flexibility based on role requirements. Whether on-site, hybrid, or remote, our work environments are designed to support productivity and engagement. Hybrid employees balance remote and in-office work, on-site roles contribute daily to our vibrant workplace culture, and remote employees stay connected through virtual collaboration and in-person events. No matter where you work, you’ll be part of a dynamic, people-first community that drives success together. 

Be yourself at Quadient  
Our values define how we work as a team: Empowerment, Passion, Inspiration and Community.  They inspire us to be EPIC. Together. What makes Quadient different is how different we are. We’re a team of individuals with one goal but many perspectives. When you connect with Quadient, you become part of a community that cares - in a culture that embraces differences and values every voice.  

We will consider any reasonable modifications to the interview process. If you require any assistance with the application process, please email us at [email protected]  

Quadient is an Equal Employment Opportunity Employer. *: We firmly believe in zero discrimination in employment on any basis, including race, color, religion, sex, national origin, age, disability, veteran or military status, genetic information, citizenship status, and any other characteristics protected by local, state, or federal law. 

People. Connected.