National Sales Director

Lumicell received approval in 2024 and has completed its initial commercial launch. The National Sales Director will build and lead a high-performing team of Account Executives, translate commercial strategy into disciplined execution and help create an exceptional customer experience. This is a hands-on leadership opportunity for someone energized by building a sales organization during an early commercialization phase. 

What You’ll Own 

Sales Strategy & Execution 

• Partner with the Chief Executive Officer and commercial leadership to establish, execute and achieve sales goals and objectives. 
• Develop and communicate actionable sales plans, including priorities, resource requirements, opportunities and risks. 
• Build business plans with sales team members and ensure consistent execution across assigned geographies. 
• Meet or exceed company and commercial sales goals while maintaining clear visibility into performance and corrective actions. 

Team Building, Leadership & Development 

• Build a high-performing sales team by attracting, developing, and retaining top talent. 
• Lead, coach, and support Account Executives, adapting leadership approaches to individual needs and business situations. 
• Establish clear expectations, operating rhythms, accountability, and performance visibility across the team. 
• Drive the professional growth and development of sales team members while continuing to strengthen your own leadership capabilities. 

Customer Experience & Market Development 

• Lead the team in building strong customer relationships and delivering an experience that creates enthusiastic advocates for Lumicell. 
• Organize customer training and support key opinion leader engagement. 
• Participate in national, regional, and local trade shows, conferences and other market-facing activities. 
• Maintain current knowledge of industry trends, relevant clinical data and evolving customer needs to inform sales execution. 

Cross-Functional Commercial Leadership 

• Ensure strong collaboration and consistent communication among Sales, Commercial Operations, Marketing, Clinical Applications and other internal stakeholders. 
• Bring field and customer insights back to the organization to help improve commercial plans, training, messaging and execution. 
• Identify and escalate execution risks, resource needs and market opportunities with clear recommendations. 
• Model Lumicell’s cultural values and contribute to a mission-driven, accountable and collaborative commercial organization. 

What Success Looks Like in the First Six Months 

• A clear sales operating plan is in place, with goals, priorities, coverage expectations, resource needs and risks visible to leadership and the sales team. 
• The Account Executive organization has clear expectations, regular coaching, disciplined business planning and consistent performance and pipeline reviews. 
• Recruiting, onboarding, development, and retention priorities are defined and actively supporting the build-out of a high-performing sales team. 
• Sales execution is well coordinated with Commercial Operations, Marketing and Clinical Applications, with field insights consistently shared and acted upon. 
• Customer training, KOL support, trade-show participation and market-development activities are prioritized and aligned with commercialization goals. 
• The National Sales Director is recognized as an accountable, action-oriented leader who builds trust, develops talent and advances commercial priorities. 

What You’ll Bring 

Required 

• Bachelor’s degree. 
• 7+ years of sales experience in the medical device field. 
• At least 2 years of relevant leadership experience, with demonstrated success mentoring and developing a team. 
• Experience supporting an early-stage commercialization or go-to-market effort. 
• Strong business judgment, analytical capabilities and problem-solving skills. 
• Knowledge of industry trends, relevant clinical data and customer needs. 
• A proven record of driving growth and reinforcing organizational values. 
• Strong leadership skills and the ability to adapt your leadership style to different situations and individuals. 
• Strong self-direction, ownership and bias for action. 
• Ability to build effective relationships with internal and external customers and stakeholders. 
• Excellent leadership, organizational, communication, interpersonal and teamwork skills. 
• Ability to travel up to 75%, or as business needs require, including customer visits, company meetings and trade shows or conferences. 
• Ability to reside within or near the assigned geography. 

Preferred 

• Experience in breast cancer, oncology, surgical products or a closely related clinical market. 
• Experience selling capital equipment or other complex medical technology. 
• Startup or growth-stage experience building a sales organization during initial commercialization. 
• Experience supporting customer training, KOL engagement and cross-functional launch execution. 

Lumicell is committed to a Diverse and Inclusive workplace. We strive to recruit candidates who will bring inclusive mindsets and contribute to our values.
Lumicell is an Equal Opportunity Employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Lumicell will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.