Position Summary:
EASI is BoxPower's cloud platform for modeling, pricing, and designing solar + storage microgrid projects — turning work that took weeks into minutes. Since its public beta launch in March 2026, external users have modeled $100M+ in project value on the platform.
EASI has strong top-of-funnel growth; this role's job is to turn users into active, successful users — and channel partners into a repeatable pipeline. The Product & Business Development Associate is the face of EASI to developers, ESCOs, and utility partners: onboarding them, teaching them what's possible, publishing content that shows how, and demoing the platform at industry events. Internally, they translate what they hear into roadmap input and go-to-market plans alongside the Director of Software Products. This is a high-ownership role for an early-career energy generalist who can hold their own in both a technical modeling conversation and a partner pitch. Roughly 75% business development and growth, 25% product management.
Key Responsibilities:
Business development & partner enablement (~40%)
- Own onboarding and ongoing support for EASI channel partners (ESCOs, developers, EPCs, co-ops) — from NDA to first modeled project to portfolio adoption.
- Run product demos: live at conferences and meetups, and scheduled deep-dives with prospective partners; drive on-the-spot signups.
- Support the sales team in using EASI for their own deals (proposals, budgetary pricing, RFP inputs).
- Gather structured partner feedback and verify partner-modeled projects as real commercial pipeline.
User engagement & growth (~35%)
- Own activation and retention of the existing user base: guided first-project onboarding, re-engagement campaigns, and targeted newsletters.
- Create technical content — case studies and “how to model X in EASI” walkthroughs (resiliency, bridging power, flexible interconnection) — for LinkedIn, Reddit developer communities, and the blog.
- Run outbound experiments (cold email/calls to target segments) and identify high-fit events for demos.
- Monitor product analytics (MixPanel) to spot stuck users, feature gaps, and conversion candidates.
Product management (~25%)
- Turn user research and partner feedback into clear product requirements and prioritized roadmap input.
- Drive go-to-market for new EASI features: release messaging, documentation, training material, and demo scripts.
- Maintain competitive awareness of adjacent modeling tools (HOMER, Xendee, Energy Toolbase, etc.) and how EASI wins.
Required Qualifications:
- Bachelor's degree in an energy-related field — electrical/mechanical engineering, physics, energy systems, or similar (or equivalent experience).
- 0–3 years of post-grad experience in energy, cleantech, consulting, or B2B software. Strong recent graduates are encouraged to apply.
- Hands-on exposure to energy modeling tools — e.g. HOMER, Energy Toolbase, Xendee, PVsyst, HelioScope, or REopt — from coursework, research, or work.
- Excellent communicator — able to explain a techno-economic model to an engineer and its business value to an executive, in writing and live.
- Self-directed operator — comfortable owning a number (activation, partner signups) and figuring out how to move it in a startup environment.
- Able to travel up to 25% for conferences, partner demos, and team onsites.
Preferred Qualifications:
- Understanding of microgrids, DERs, solar + storage economics, or utility planning and interconnection processes.
- Experience with CRM tools (HubSpot), product analytics (MixPanel), or content creation for technical audiences.
- Prior demo, sales engineering, applications engineering, or customer success exposure.
- Experience selling to or working with utilities, co-ops, ESCOs, or EPCs.
- Based in California — Northern California or a West Coast hub is ideal for partner visits and events.
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