Sales Enablement Instructional Designer

Who we areAbout Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

About the team

The Global Sales Enablement (GSE) team at Stripe aims to build an excellent sales organization that enhances user experiences through value-driven, effective, and growth-supportive practices. We focus on increasing productivity and accelerating the onboarding process for new hires while standardizing sales processes. By prioritizing clarity, connection, data, and agility, we bridge gaps between teams, use success metrics to inform strategies, and provide self-serve resources to empower our staff. GSE is dedicated to promoting best practices, fostering a coaching culture, and minimizing performance risks through early intervention and ongoing improvement.

What you’ll do

As an Instructional Designer on the Global Sales Enablement (GSE) team, you will play an important role in building our learning library to ensure our sales teams have a consistent and strong foundation in Stripe products, sales processes and tools, sales skills, and business expertise. Your primary focus will be on creating engaging, relevant, and effective training materials that address the key learning needs of our sales organization.

Responsibilities:

• Develop and maintain a comprehensive library of content, including eLearning modules, blended learning resources, game-based learning, and performance support tools.
• Use tools such as Articulate Rise, and Adobe Creative Suite, along with Stripe's internal LLM resources, to create high-quality instructional content.
• Collaborate closely with product marketing and internal operations teams to gather relevant information and ensure training materials are up-to-date.
• Align content with best practices in UX and instructional design.
• Conduct needs analysis to identify capability gaps and design training solutions.
• Track and report on the effectiveness of training programs using defined KPIs and make data-driven improvements.
• Seek feedback from sellers and cross-functional teams so that you can iterate on content to ensure it meets seller needs and improves performance.
• Participate in team strategy discussions and contribute to continuous improvement initiatives.
• Stay current with industry standards, improvements, and best practices to keep our training materials cutting-edge.

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Requirements

• 5+ years sales enablement and/or instructional design experience
• Extensive experience using eLearning creation tools such as Articulate Rise and Adobe Creative Suite
• Proven ability to develop structured and thoughtful content according to established frameworks
• Exceptional writing, presentation, and visual communication skills
• Ability to collect, analyze, and interpret learning activity data
• Skilled at self-learning new products and technology and converting this knowledge into consumable learning media
• Ability to build and maintain positive working relationships with subject matter experts
• History of working independently in a fast-paced environment with competing priorities

Preferred Qualifications

• Track record of designing training solutions tailored for sales organizations
• Experience with large language models for developing learning materials
• Understanding of common sales processes and methodologies
• Demonstrated success implementing gamification and/or mobile learning
• Experience with agile development methodologies and/or Kanban
• Video editing experience