Senior Program Manager

Job Description:
At Chewy, it is our mission to become the most trusted and convenient online destination for pet parents and our partners vets and service providers alike. Our success is measured by the happiness of the people and pets we serve, not simply by the amount of pet supplies we deliver. That's why we continue to think of outside-the-Chewy-box ways to delight, surprise, and thank our loyal pet lovers!
Our Opportunity:
Chewy is looking for a Sr. Program Manager - Segmentation and Channels to join our Site Experience team, based in Boston or Seattle. This is an exciting opportunity to lead a core workstream for the Chewy Site Experience team and deliver personalized, relevant, and consistent experiences across Chewy.com.
In this role, you will own onsite content and merchandising for core Chewy lifecycle segments and offsite marketing strategies-driving alignment, execution, and measurable results across the site. You'll partner closely with teams across Product, CRM, Performance Marketing, Creative, App, and Analytics to translate lifecycle and marketing channel insights into fit-for-purpose strategies and experiences that reflect where customers are in their journey with Chewy, and how they arrive on site.
You'll be the central point of contact for segmented merchandising and integrated marketing initiatives, ensuring the site experience is grounded in customer needs, informed by data, and designed to deliver scaled impact. From designing tests on the Chewy.com Homepage to standing up targeted content strategies across the shopping funnel, you'll help shape how customers experience the warmth, care, and delight of the Chewy brand in every click. Does this sound like you? If so, we would love to hear from you! Come run with the Pack!
What You'll Do:

• Own and manage the Customer Segmentation and Channels initiative roadmap for the Site Experience team, ensuring all projects, achievements, and deliverables are on track and prioritized to deliver maximum customer and business value.
• Act as the central hub with the site merchandising team for segmentation and channels initiatives, providing clear updates, surfacing risks, and rallying cross-functional partners around shared goals.
• Collaborate with Product, CRM, Performance Marketing, Creative, App, and Analytics teams to define and implement strategies informed by customer lifecycle insights, marketing strategies, and behavioral data.
• Translate insights into testable briefs and site strategies to measurable improvements to the customer experience, including a robust test-and-learn agenda that tests hypotheses around customer segmentation and offsite-to-onsite journeys.
• Establish and maintain governance and intake processes to ensure segmentation principles and marketing channel insights are consistently applied across onsite customer touchpoints.
• Champion a data-driven approach-partnering with analytics teams to establish weekly/monthly/quarterly reporting, track performance, share findings, and refine strategies.

What You'll Need:

• Bachelor's degree in business, marketing, or related field.
• 5+ years of relevant work experience, including 2+ years in ecommerce, digital program management, and/or digital marketing.
• Proven track record managing cross-functional programs in a fast-paced, matrixed environment.
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Excellent written, verbal, and presentation skills, with the ability to influence customers at all levels.
• Highly organized and detail-oriented, with the ability to manage multiple priorities simultaneously.

Bonus:

• Experience with customer segmentation models, personalization strategies, and A/B testing methodologies.
• Familiarity with analytics tools (Google Analytics, Tableau) and comfort with SQL.
• Background in site merchandising, digital marketing, customer lifecycle marketing, or product management.

The base salary range for this role is $129,500 - $207,000.

• The specific salary offered to a candidate may be influenced by a variety of factors including but not limited to the candidate's relevant experience, education, and work location. In addition, this position is eligible for 401k and a new hire and annual equity grant. C08+ positions may also be eligible for annual bonus.

We offer different types of insurance and benefits, such as medical/Rx, vision, dental, life, disability, hospital indemnity, critical illness, and accident. We offer parental leave, family services benefits, backup dependent care, flexible spending accounts, telemedicine, pet adoption reimbursement, employee assistance program, and many discounts including 10% off pet insurance and 20% off at Chewy.com.
Exempt salary team members have unlimited PTO, subject to manager approval. Team members will receive six paid holidays per year. Team members may be eligible for paid sick and family leave in compliance with applicable state and local regulations.
Chewy is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, gender, citizenship, marital status, religion, age, disability, gender identity, results of genetic testing, veteran status, as well as any other legally-protected characteristic. If you have a disability under the Americans with Disabilities Act or similar law, and you need an accommodation during the application process or to perform these job requirements, or if you need a religious accommodation, please contact [email protected].
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