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Grow Therapy

Staff Product Manager, Growth

Posted 23 Days Ago
Hybrid
New York City, NY
200K-250K Annually
Expert/Leader
Hybrid
New York City, NY
200K-250K Annually
Expert/Leader
Owns Grow Therapy’s client acquisition funnel from awareness through first booking. The role leads growth strategy, launches new acquisition channels and partnerships, improves SEO, AEO, social, referrals, and conversion, and builds MarTech infrastructure for scalable marketing experimentation. This product leader partners closely with Marketing, Client, Provider, and Payer teams while driving 0-to-1 initiatives and end-to-end funnel optimization.
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About Us:

Grow was born to tackle a critical challenge: making mental health care more effective and accessible for everyone. Since launching in 2020, 15 million sessions have started on Grow, and we've barely scratched the surface. We do it through a three-sided marketplace that empowers providers, augments insurance payors, and serves patients. Every solution we build reveals ten more waiting to be delivered, and that's just what gets us going. We've backed that ambition with more than $328M in funding, including our Series D at a $3B valuation from Sequoia Capital, Transformation Capital, TCV, SignalFire, Menlo Ventures, Goldman Sachs Alternatives, and others.

At Grow, the work you do can literally change someone's life. Your work here doesn't stay on a screen; it impacts whether someone can find, afford, and access quality care. That ambition sets us apart, and offers you an endless runway to impact one of the world's most urgent issues. We don’t have passenger seats here. Everyone is driving something that matters.

This work deserves real commitment. So if you thrive on meeting problems head on, untangling serious complexity, and working at pace with the sharpest yet kindest people around, you've come to the right place.

Grow Therapy exists to make mental health therapy accessible for everyone. This role owns the moment that makes that real: the first booking. You’ll be accountable for new client intakes on the platform, which means you own both the number that drives the business and the number that represents someone finally getting the care they need. You’ll launch the 0 to 1 bets that reach people before they know they need us, remove the friction between “I need help” and a booked first session, and build the platform that turns what works into what scales.

What you’ll own

  • Awareness: unlock new channels, partnerships, and integrations (wearables, DTC lab testing, other health and tech platforms) so Grow is present when people think about their health

  • Consideration: own SEO, AEO, and social so Grow shows up in the moment of need, whether someone is searching, asking an AI, or scrolling

  • Conversion: turn intent into action by removing friction and building confidence at every step on our website and app, guiding clients to a booked first appointment

  • Referrals: make it natural for clients to bring Grow to friends and loved ones who need help too

  • Platform: build the MarTech foundations that equip marketers to test, learn, and optimize landing pages, emails, and campaigns at scale

How you’ll work

  • Lead by defining the strategy, aligning executive stakeholders and driving execution while raising the bar within the team and broader product organization

  • Launch 0→1 bets that unlock significant net-new ways to reach clients

  • Optimize the funnel end-to-end by running a rigorous, experiment-driven practice

  • Partner deeply with our Marketing team, and collaborate both with peer teams within the Client pillar and across the other two sides of our marketplace — Providers and Payers

Full Time Employee Benefits:

  • Health Benefits: Comprehensive medical, dental, vision, life, and disability coverage.

  • Grow for Grow: No cost access to therapy through the Grow platform (available to US employees)

  • Financial Wellness: Retirement savings programs and equity opportunities to help you invest in your future.

  • Flexible Time Off, Paid Holidays & Winter Break: Flexible time off, company paid holidays (which vary by country), and a full company wide Winter Break to rest and recharge

  • Parental Leave: Up to 18 weeks of paid parental leave to support you and your growing family and a new child stipend.

  • Mental Health Mornings/Afternoons: Dedicated weekly flexible time for self care, whether that's therapy, exercise, journaling, time with family, or simply taking a break.

  • Wellness & Development Stipend: Annual stipend to support your personal wellbeing and professional growth, from fitness and education to books and learning resources.

  • Commuter Benefits: Pre tax commuter benefits to support teammates working from one of our hub locations.

  • Home Office & Meals: Support for your home workspace plus meal benefits, with offerings tailored to both remote and hub based employees.

  • Additional Perks: A variety of wellbeing benefits, including wellness memberships, virtual care, pet insurance discounts (where available), and global travel assistance.


Research shows that some groups hesitate to apply unless they meet every qualification. If you’re excited about this role but don’t check every box, we encourage you to apply. At Grow, we value diverse experiences, transferable skills, and the unique strengths each person brings.

Grow Therapy is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Use of AI Tools: We use certain AI and automated tools to support recruitment. These tools help our team review applications, organize interviews, detect potential application integrity issues, and maintain interview records; they do not make final hiring decisions.

Application Review: Ashby's AI-Assisted Application Review helps review application materials against role-specific criteria and may flag potential fraud or integrity issues for recruiter review. All advancement decisions are made by our human recruiting team after independent review. See Ashby's AI Bias Audit Report.

Interview Recording: We use BrightHire to record interviews, supporting note-taking and consistency across candidates. Learn more. Interviews are confidential; you may ask your interviewer to stop recording anytime, or opt out in advance. Choosing not to be recorded will not, by itself, affect your candidacy.

AI-Assisted Recruiter Screen: For select roles, BrightHire's AI features may help structure initial recruiter screens and organize interview notes. All responses are reviewed by our recruiting team; no hiring decisions are made by AI alone.

State-specific notices: Depending on your location, you may have additional rights. Illinois: If AI analyzes a video interview, we'll provide notice, explain how it works and what it evaluates, and obtain consent beforehand. New York City: Where required, we'll provide at least 10 business days’ notice before using an automated employment decision tool and explain how to request an alternative process. Maryland: We do not use facial recognition to create facial templates during interviews unless required notice and written consent are obtained.

Questions, accommodation requests, requests for an alternative selection process, objections to recording, or concerns about AI use? Contact [email protected]. We’re happy to help or offer an alternative way to participate.

Grow Therapy Seattle, Washington, USA Office

Grow Therapy Seattle, WA Office

West Woodland, Seattle, WA, United States

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