Senior Product Manager, Growth & Conversion

This posting will be open until October 31, 2026. Applications received after this date may not be considered.
Redfin is revolutionizing the $75 billion real estate industry. We use data, beautiful software, and innovative design to put customers first at every step in the home-ownership, renting, and financing process.
The Customer Growth team is the engine behind Redfin's demand generation. We convert 50M+ unique monthly visitors into agent and mortgage demand across our buy, sell, and mortgage businesses. From tour scheduling to offer submission to mortgage lead gen, we own the conversion flows that connect users with Redfin real estate agents and Rocket Mortgage bankers. We run a high volume of A/B experiments while making bigger bets on new contact channels, and we're increasingly using AI and personalization to decide what to show each visitor and when.
This role sits at the center of that shift, and also at the center of integrating Rocket's brand into the Redfin experience - so the work you do here will shape both products for years to come.
About the role

• Own key parts of the conversion funnel - from the listing page to search to the payment calculator - turning visitors into contacts for our agents and bankers.
• Run a high-velocity experimentation program, designing, executing, and learning from A/B tests to continuously improve conversion, and pushing beyond manual testing toward AI-driven personalization of what we surface to each user.
• Build vision and product strategy, and drive cross-functional and leadership alignment behind it.
• Set roadmaps, requirements, and product designs, with concrete goals to measure success.
• Partner with stakeholders across Redfin and Rocket to build a cohesive experience, navigate tradeoffs, and drive business results.
• Rally a cross-functional team of engineers, designers, marketers, and analysts to ship world-class products, and influence engineering leaders on technical direction with strategic impact.
• Dive deep into data with analysts to surface insights and drive product improvements.
• Communicate progress, outcomes, and recommendations to executives through clear written narratives and reviews.
• Raise the bar on best practices and mechanisms as a senior product leader on the team.

About you

• 5+ years of product management experience building and delivering new products or experiences, ideally at a large consumer marketplace or B2C platform.
• Strong track record in conversion-focused product management, with deep fluency in A/B testing and experimentation.
• Comfortable using AI and ML - whether for personalization, experimentation, or workflow - as a core part of how you build product, not an add-on.
• Able to influence executives and individual contributors alike across multiple functions.
• A fast learner who develops subject-matter expertise quickly in ambiguous, complex areas.
• Deep customer empathy - you listen to users, understand their core problems, and build intuitive solutions.
• A track record of tackling ambiguous, innovative problems and simplifying complexity into something actionable.
• A strong communicator who distills hard problems into their essential elements for both teams and executives.
• Analytical at your core - data-driven, comfortable rolling up your sleeves on complex analysis, and able to explain it simply.
• Passionate about Redfin's mission.

What you'll get
Our team members fuel our strategy, innovation and growth, so we ensure the health and well-being of not just you, but your family, too! We go above and beyond to give you the support you need on an individual level and offer all sorts of ways to help you live your best life. We are proud to offer eligible team members perks and health benefits that will help you have peace of mind. Simply put: We've got your back. Check out our full list of Benefits and Perks.
About us
Redfin is a technology-driven real estate company with the country's most-visited real estate brokerage website. As part of Rocket Companies (NYSE: RKT), Redfin is creating an integrated homeownership platform from search to close to make the dream of homeownership more affordable and accessible for everyone. Redfin's clients can see homes first with on-demand tours, easily apply for a home loan with Rocket Mortgage, and save thousands in fees while working with a top local agent.
This job description is an outline of the primary responsibilities of this position and may be modified at the discretion of the company at any time. Decisions related to employment are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. The company provides reasonable accommodations to qualified individuals with disabilities in accordance with applicable state and federal laws. Applicants requiring reasonable accommodations in completing the application and/or participating in the application process should contact a member of the Human Resources team, at [email protected] .
The compensation information below is provided in compliance with all applicable job posting disclosure requirements. The compensation for this position is $145,700.00-$197,100.00. The position may also be eligible for an annual bonus, incentives, and other employment-related benefits including, but not limited to, medical, dental, and vision benefits, 401K retirement plan, and paid-time off. More information regarding these benefits and others can be found here . The information regarding compensation and other benefits included in this paragraph is the company's current, good faith estimate at the time of posting. [Compensation and benefits are subject to modification from time to time as the Company, in its sole and exclusive discretion, deems appropriate.] The Company may determine during its future reviews of the proposed compensation and benefits provided for this position, that the compensation and benefits for such position should be reduced. In no event will the Company reduce the compensation for the position to a level below the applicable jurisdictional minimum wage rate for the position. Los Angeles County and San Francisco Candidates only: qualified applicants with arrest or conviction records will be considered for employment per the Fair Chance Ordinance and the Fair Chance Initiative for Hiring.