Own and optimize the MarTech stack to route and score leads, automate workflows, maintain Pardot and integrations, ensure data hygiene in Salesforce, and build reports to track lead flow and campaign ROI.

Lead and evolve global creative vision across brand and marketing touchpoints. Set strategy, manage a multidisciplinary creative team, translate complex B2B offerings into clear human-centered creative, oversee execution across digital, video, and UX, partner with cross-functional leaders, and establish processes to ensure brand consistency and high-quality creative that drives engagement and growth.