Collaborate and build credibility with internal business teams, working to understand their data needs and to document and validate requirements within an established framework.
Create automated reports and dashboards that allow business owners greater ability to optimize performance of key programs and initiatives, helping to develop new KPIs and supporting metrics as necessary.
Prepare presentations that summarize key findings tailored to specific audiences within Sales & Marketing and develop recommendations for implementation and next steps.
Manage and prioritize projects of varying size and complexity with a focus on both efficiency and quality.
Identify data quality and collection issues and partner with various operational departments to resolve gaps in processes and governance policies.
Work with data engineer and other technical resources to develop and certify new data sources that facilitate centralized, self-serve reporting.
This role is ideal for an individual who already has entry-level experience in their marketing career and is now looking to grow their skills in a challenging, dynamic work environment with the support of a cross-functional team. Candidates should be eager to get involved in a wide variety of marketing related areas, pitching in wherever the need is greatest while also carving out areas of personal ownership over time. Flexibility is important as it is likely that the role’s responsibilities will change from week to week depending on current departmental focus areas.
We’re looking for a data analyst with business savvy who wants to see their insights impact Avalara’s growth engine, the marketing and sales team, in a rapidly growing company. Avalara’s Marketing team has an open position for an analyst who has a strong foundation in statistics and is enternally curious about what delivers results. We’re looking for someone who can combine descriptive statistics and quantitative output to deliver insights about Avalara’s sales and marketing funnel, marketing mix, sales process, and marketing operations. Your job is to use data to answer questions posed by Avalara’s marketing leaders, the Marketing Operations and demand gen team, and bring the insights about how to optimize our growth engine and marketing processes. This position will report into Marketing Operations, but work cross-functionally with Avalara’s Marketing Analytics team, Sales Development team, Sales teams, and other marketing functions.
To be successful in this role, you will partner with internal teams (marketing, game production, engineering) to extract and analyze data from large data tables using SQL and other data analysis tools. Throughout the course of the year, you will master working on projects like measuring the effectiveness of acquisition and retention marketing campaigns, understanding the incremental value of our marketing spend, building dashboards and other advertising and marketing related projects.
RealSelf is looking for a Product Marketing Manager to join our Industry Partnerships team (called RealSelf for Brands). You might be the right fit for the role if you care deeply about customers, are an ace at strategic messaging and communication, and can drive cross functional projects and programs. This role will be responsible for bringing the products we build for our brand partners to life across the three audiences on our platform -
Drive and optimize the customer marketing program, including responsibility for creating and sending all email communication (i.e. customer newsletters, product releases, and sales enablement materials) using Marketing Automation (e.g., Marketo and Pendo).
Define and develop the full-funnel lead and customer nurture strategy, including program build and email content creation in marketing automation platform.
Optimize new content/emails as needed, leveraging A/B testing and reporting on results, segmented by audience and exclusions.
Oversee email deliverability and subscription management. Ensure TUNE’s compliance with GDPR & CAN-SPAM. Utilize tools like Email on Acid to test the deliverability of all communication.
We are recruiting a Product Marketing Manager who will “own” and lead the GTM strategy and execution for their respective product domains. This is an exciting role at an exciting time where we are looking to scale the business and continue in our direction as industry disruptors. In this role, you will have the opportunity to impact the GTM motion with Product Management for new customer acquisition, enable sales with field enablement and drive pipeline growth by partnering with various teams within Marketing. If you enjoy wearing the “strategic hat” but also have a “get s*** done” attitude, then this role is for you! This role can be located anywhere in the US and you will report to the Director of Product Marketing.
We are seeking an experienced Marketing Automation Manager to join our marketing team. We’re looking for a highly motivated and intelligent individual who can make an immediate positive impact. Your mission is to design, build, measure, and improve the effectiveness of our marketing automation using Marketo. In this role, you can have a significant impact in an already rapidly growing company. You will work closely with marketing, sales, and executive management teams.
Work closely with product management, sales, sales enablement, marketing and other teams to build customer-facing materials supporting the demand generation, corporate marketing, field and the sales organizations.
Perform segmentation and sizing of our target markets, in the U.S. and internationally, including definition of key characteristics that will help us serve these markets well.
Analyze the competitive landscape and prepare field and sales organizations for addressing competitive situations.
Develop customer evidence, including case studies, customer testimonials and videos to highlight customer success with Avalara products.
Build and maintain Avalara's product portfolio and product naming framework.
The Senior Marketing Strategist will own specific lead and sales-driven numbers, and other KPIs as they relate to TINYpulse’s overall goals. In time, you will own more marketing experiments, be in charge of more budget, and own more strategy for a product and business trusted by over 1,000 companies worldwide.
We are looking for a “marketer’s” marketer who can write deliciously persuasive copy, edit in-depth blog posts, record snackable videos, and grow our company’s digital footprint, followers, and leads.
This role requires a vast knowledge of all things digital marketing with deep experience in a few areas. Basically, you need to be an expert when it comes to executing your specialty but also have demonstrated success hiring and partnering with people where you are weak. Review the job responsibilities and candidate characteristics below, and if this sounds like you, be sure to apply! We look forward to hearing from you and learning more about your interests.
Avalara is looking for a Marketing Automation Specialist to execute digital marketing campaigns using our marketing automation platform, Eloqua. We’re looking for someone with a proven track record in creating and delivering successful lead-generation and cost-effective marketing campaigns through digital marketing channels using marketing automation in conjunction with CRM software. This is a hands-on, execution-oriented position that will work closely with Avalara’s Marketing Operations Manager with a focus on building and deploying outbound, email marketing campaigns and applying automation to scale campaign creation and execution. This is a great opportunity for a self-starter who thrives in a dynamic environment to impact the Marketing team’s overall performance by owning campaign execution and processes around it while identifying opportunities to optimize Avalara’s campaign efforts to scale. A successful candidate will have proven experience using marketing automation software like Eloqua or Marketo in a high volume lead generation capacity.
As the company looks to expand into new markets and continue to pioneer the use of aerial imagery and machine learning in different industries, the Marketing organization is looking for a seasoned channel marketer to establish a channel ecosystem and partner program. In this role as Sr. Manager, Partner Marketing, you will be responsible for defining and overseeing the execution of EagleView's partner marketing and communications strategy. You will identify different partner types, develop partner value propositions, spearhead channel recruitment working in conjunction with Business Development and Sales, and develop ongoing channel enablement programs.