As the Senior Performance Marketing Manager, you will create and execute a performance marketing strategy that delivers, allocating the marketing budget across all paid media channels. You will create plans that result in measurable growth and increased engagement with Leafly’s brand across existing channels, in addition to identifying new opportunities to engage with emerging or untapped channels.
We’re looking for an energetic Customer Marketing Manager to manage the strategy and execution of several customer marketing programs. This role will be essential for Limeade to deliver on its vision of measurably improving employee well-being and building great companies.
Responsibilities span across marketing channels including email marketing, direct mail, and webinar creation. This is a fantastic opportunity for a marketer to own key programs that nurture and drive customer business at Limeade.
We’re looking for a go-getter with 3-5 years of marketing experience. We want a stellar writer, a strategic thinker, and someone who isn’t afraid to push the envelope. This role works closely with multiple teams, so we want a team player who can effectively collaborate on and execute multiple campaigns at once.
Avalara Inc., is seeking a Marketing Manager to drive lead generation and execute on a variety of marketing programs for Avalara’s excise tax compliance solutions, focusing on the needs of the fuel industry and supply chain. Avalara is a SaaS company and the largest global provider of sales and use tax automation software. We recently completed a public stock offering. Avalarians make really complex things around business taxes really simple and really fast, so companies of all sizes can focus on what they do best, and leave tax compliance to us.
Avalara is looking for a Marketing Automation Specialist to execute digital marketing campaigns using
our marketing automation platform, Eloqua. We’re looking for someone with a proven track record in
creating and delivering successful lead-generation and cost-effective marketing campaigns through
digital marketing channels using marketing automation in conjunction with CRM software. This is a
hands-on, execution-oriented position that will work closely with Avalara’s Marketing Operations
Manager with a focus on building and deploying outbound, email marketing campaigns and applying
automation to scale campaign creation and execution. This is a great opportunity for a self-starter who
thrives in a dynamic environment to impact the Marketing team’s overall performance by owning
campaign execution and processes around it while identifying opportunities to optimize Avalara’s
campaign efforts to scale. A successful candidate will have proven experience using marketing
automation software like Eloqua or Marketo in a high volume lead generation capacity.
We are looking for a Project Manager to join our Content Operations Delivery Team. This team services enterprise clients with a focus on content/asset publishing and digital content strategy/operations. You will work across internal and client teams to provide end-to-end strategy and execution for digital content programs/events, and be responsible for managing programs that support our client's sales cycle.
Yesler's Integrated Marketing Strategist focuses on delivering tangible business results for our clients by developing integrated Go-to-Market (GTM) plans. These GTM plans may address the marketing mix, persona targeting and messaging, integration of our clients' functional areas, and/or organizational process and org structure considerations. You will be responsible for crafting the integrated execution plans that deliver prospect pipeline and revenue, and existing customer cross sell, upsell, and renewal revenue. You will also execute the development of messaging frameworks and content plans for the client's buyer personas across the new buyer and customer journeys. You possess a rare blend of B2B marketing experience that spans content strategy, marketing automation, paid media, social media, analytics, web strategy, user experience. You also have the gravitas to inspire client leadership and execution team members alike towards your strategic vision.
Are you a passionate B2B Marketer with demand generation and marketing automation expertise? Yesler is hiring a Marketing Automation Architect to join us in our Portland or Seattle offices.You will have systems experience (if not certification) in Marketo and Salesforce. You will consult on, architect, deploy and optimize operational programs for data and lead management, as well as campaigns for lead nurture, event marketing, and more.You're an
As a Senior Manager, Digital Marketing, you will lead a team of digital marketers responsible for the customer journey including Web & App personalization and customization, CRM and lifecycle. You will partner with Product, Content, Sales, and Media teams to quickly test and iterate on the customer journey, and create visibility across the organization into key learnings and insights.
Skilljar is seeking an Account Based Marketing expert to lead our growth efforts. We are looking for a creative, customer-centric marketer with a successful track record in B2B Account Based Marketing for software technology products. This is a fantastic opportunity to get in early at a rapidly growing startup that is working to create a new category of software solutions.
In this role, you'll be working closely with our content creators and product marketers to plan and execute omnichannel marketing campaigns. You will also be working closely with our sales team to deliver pipeline and revenue against a target CAC by channel and segment. In addition to top-notch marketing skills and experience managing campaigns, we are looking for someone who is comfortable wearing multiple hats in a fast-changing environment. This role reports to the VP, Marketing.
You will become an expert in your territory; with strong knowledge of labor markets, customer base, target companies and competitive landscape.
Strategic account targeting, customizing message to demonstrate unique value to prospects.
Logging activity to create an effective follow up plan for longer sales cycle and long term relationship with prospects.
Discovery: Work with prospects to understand business drivers and current pay approach.
Validation: conduct multiple calls/demos to confirm value, determine product fit, and revisit and affirm success criteria and timing.
Proposal: propose final solutions and cost to multiple users and decision makers, reaffirm buying process and preferred solution.
Negotiate: navigate internal competitive threats, review legal terms and conditions and reinforce PayScale core differentiators with management.
Communicate clearly and provide support to marketing teams, vendors, and partners, while ensuring compliance with corporate guidelines and recommendations.
Manage the setup and tracking of marketing efforts to enable end-to-end reporting across all digital channels, including social, paid, email and web.
Coordinate the implementation of tracking links and site-side tagging, along with comprehensive quality assurance testing for both.
Multi-task across multiple projects and marketing campaigns, using existing tools and communication skills to manage project information and deliverables.
Review campaign data to deliver insights and recommendations.
Contribute to attribution strategy for client campaigns.
General administrative support – provide miscellaneous marketing and activity status reporting as required.
Create and manage a scalable customer reference program that includes: written case studies, customer quotes, customer videos, physical and virtual events and sales references.
Work with account management and customer success teams to build relationships with existing customers and develop a repeatable, streamlined process to identify customer evangelists.
Recruit and develop a portfolio of customer references that address the strategic imperatives that our customers face.
Support the growth of our Gartner Peer Insights review program.
Program manage the execution of our quarterly Customer Advisory Board, working cross functionally with our products organization.
Maintain and administer a customer reference library to support a scalable advocacy program for tracking customers, their use cases, reference status and reference activity.
Project manage the process to create customer evidence with product marketing, campaigns, content marketing, legal, and design.
Ensure programs are scalable across products and our global geographies.